أخصائي تسويق إلكتروني

Join Orbit Communications Company as a Digital Marketing Specialist!
Our company, a leader in satellite and technology solutions, is looking for an innovative Digital Marketing Specialist to develop and implement comprehensive marketing strategies that align with our business objectives.

Key Responsibilities:

• Develop and implement digital marketing strategies to achieve company goals.
• Conduct market research and competitor analysis to identify target audiences and emerging trends.
• Create and manage digital marketing campaigns across search engines, social media, email, and display advertising.
• Optimize website content and structure for better search engine visibility through effective SEO techniques.
• Manage PPC advertising campaigns, optimizing ad copy, targeting, and bidding strategies for maximum ROI.
• Execute engaging social media marketing initiatives across various platforms.
• Develop and manage content strategies, collaborating with content creators to produce high-quality material.
• Track and analyze campaign performance using analytics tools, preparing reports on key metrics.
• Create targeted email campaigns, managing email lists and segmentation.

Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field.
• 5+ years of experience in digital marketing, preferably within the technology or telecom industry.
• Strong understanding of digital marketing channels and tactics.
• Proficiency in SEO, PPC, social media marketing, and content marketing.
• Experience with analytics tools, such as Google Analytics and Google Ads.
• Excellent communication skills and a creative, analytical mindset.

Preferred Qualifications:

• Experience with OTT platforms and digital products.
• Knowledge of current digital marketing trends and best practices.
• Certification in Google Ads or other digital marketing platforms.

About the Company:
At Maharah, we work on elevating the human resources sector in the region by providing manpower services for the public and private sectors, and meeting the needs of the local market through an integrated services, including the services of the business sector, the individuals sector, Esnad Maharah – Nationalization Program – and the talent hub platform services. Maharah aims to provide the market with national and foreign manpower, highly qualified in more than 280 professions, as well as providing innovative solutions to human resources departments in various sectors.

Overview:
We are seeking a motivated and results-driven Digital Marketing Specialist with 2 years of experience to join our dynamic marketing team. The ideal candidate will have a strong understanding of digital marketing strategies and techniques, and a passion for driving online engagement and conversions.

Responsibilities:

• Develop, implement, and manage digital marketing campaigns across various platforms (*, social media, email, SEO, PPC).
• Analyze and report on campaign performance metrics, optimizing strategies for maximum effectiveness.
• Collaborate with cross-functional teams to create engaging content that aligns with brand objectives.
• Conduct market research to identify trends and insights, adjusting strategies as needed.
• Manage social media accounts, including content creation, scheduling, and community engagement.
• Assist in the development of marketing materials, including graphics and promotional content.
• Stay up-to-date with the latest digital marketing trends and technologies.

Qualifications:

• Bachelor's degree in Marketing, Communications, or a related field.
• 2 years of experience in digital marketing, with a proven track record of successful campaigns.
• Proficiency in digital marketing tools (*, Google Analytics, SEO tools, social media management platforms).
• Strong analytical skills and ability to interpret data to make informed decisions.
• Excellent written and verbal communication skills.
• Ability to work independently and as part of a team in a fast-paced environment.

Skills and characteristics:

• Communication.
• Microsoft office.
• Handling work pressure.
• The ability to persuade.
• Accuracy and attention to detail.
• Leadership.

Benefits:

• 8 hours a day with one hour flix (8am to 4pm or 9am to 5pm).
• One day remote work per month.
• Yearly bonuses as per company policy.
• Yearly increment as per company policy.