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نوع العقدنوع العقددوام كامل
طبيعة الوظيفةطبيعة الوظيفةعن بُعد
الموقعالموقعجدة
About Agoda
Agoda is an online travel booking platform for accommodations, flights, and more. We build and deploy cutting-edge technology that connects travelers with a global network of 47M hotels and holiday properties worldwide, plus flights, activities, and more. Based in Asia and part of Booking Holdings, our 7100+ employees representing 95+ nationalities in 27 markets foster a work environment rich in diversity, creativity, and collaboration. We innovate through a culture of experimentation and ownership, enhancing the ability for our customers to experience the world.

The Opportunity
The B2B Marketing team at Agoda is seeking a visionary Product Marketing Manager to lead and overhaul our content strategy efforts. The ideal candidate will play a pivotal role in defining and executing our product marketing strategy, ensuring that our products resonate with our target audience and achieve market success.

Key Responsibilities
  • Develop and Implement Product Marketing Strategy: Create a comprehensive strategy and materials that engage B2B audiences, elevate brand awareness, and deliver tangible business results.
  • Craft Compelling Product Messaging: Develop messaging and positioning that differentiates our products in the market.
  • Project Management of Cross-Functional Initiatives: Ensure alignment and effective communication among all stakeholders while managing cross-functional projects.
  • Performance Analysis: Analyze product and channel performance metrics to refine marketing strategies and enhance product offerings.
  • Enhance Sales Materials and Strategy: Design and execute go-to-market plans for product launches.
  • Conduct Market Research: Identify partner needs and market trends to develop a competitive positioning strategy.
  • Craft Engaging Presentations: Design and manage high-impact presentations that effectively convey Agoda's brand story to partners.

What You’ll Need To Succeed
  • Extensive Experience: A minimum of 4 years in product marketing, strategy, or related roles.
  • Data-Driven Approach: Strong analytical skills for data analysis and actionable insights.
  • Innovative Problem-Solving Skills: Ability to tackle complex challenges.
  • Strong Communication Skills: Exceptional writing and presentation abilities.
  • Strategic Mindset: Experience in developing content aligned with business objectives.
  • Industry and Product Knowledge: Familiarity with the tech and travel industries.
  • Technical Proficiency: Knowledge of marketing automation tools and analytics software.

Why Join Us?
At Agoda, you will play a pivotal role in shaping our communication strategies and driving growth within the B2B marketing division. If you are an innovative thinker passionate about travel technology and have the skills to elevate our brand narrative, we invite you to apply and be part of our dynamic team!

متطلبات الوظيفة

  • لجميع الجنسيات
  • تتطلب ٠-١ سنة خبرة
Saud

وظائف مشابهة

مدير تسويق

📣 إعلانجديدة

المحترفون

دوام كامل
Job Summary:
The Technical Marketing Manager is responsible for managing the lifecycle of Edama’s products, from development to market introduction, ensuring they meet market needs and align with the company’s strategic objectives. This role bridges technical expertise with product management, marketing, and sales efforts. The Technical Marketing Manager collaborates closely with the marketing and sales and R&D teams to translate product technical features into compelling market propositions, manage customer technical complaints, and contribute to the development of new products and innovations.

Responsibilities:
  • Oversee the development, launch, and continuous improvement of products to align with market demands and strategic goals.
  • Work closely with the R&D team to identify and pursue opportunities for new product development and technological innovation.
  • Integrate feedback from customers and market research to guide the creation and enhancement of products.
  • Address and manage customer technical complaints promptly to maintain high satisfaction levels.
  • Provide technical expertise to the sales and customer support teams for seamless customer interaction and issue resolution.
  • Develop and implement marketing strategies that highlight the technical advantages and benefits of products.
  • Collaborate with marketing and sales teams to create targeted product messaging and promotional materials, ensuring consistency and clarity.
  • Conduct market studies to evaluate trends, identify new opportunities, and inform future product development.
  • Analyze competitor strategies and adjust Edama’s product positioning accordingly to maintain a competitive edge.
  • Develop training programs and materials to educate internal teams about product specifications and usage.
  • Maintain detailed documentation of product specifications, benefits, and updates for internal and external use.

Requirements:
  • Bachelor’s degree in Marketing, Environmental Science, Sustainability, Business Administration, or a related field. A Master’s degree is a plus.
  • 8+ years of experience in a marketing role, with at least 3+ years in a leadership or strategic position, preferably in a startup environment.
  • Proven experience in creating and executing marketing strategies that integrate technical aspects.
  • Strong background in digital marketing, content creation, SEO, SEM, and social media marketing.
  • Ability to explain complex technical concepts in simple, engaging ways for both technical and non-technical audiences.
  • Exceptional written and verbal communication skills.
  • Ability to produce technical documents, case studies, marketing materials, and presentations.
  • Strong organizational skills and attention to detail.
  • Ability to analyze market trends, customer data, and competitor activity to inform marketing decisions.
  • Experience with analytics tools (*, Google Analytics, CRM systems).
  • Expertise in digital marketing tools, email campaigns, and social media platforms.
  • Ability to lead marketing teams and work collaboratively with other departments.
  • Comfortable in a startup environment with a hands-on, dynamic approach.

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