Fleet Manager📣 إعلان

About the Role

BYD Europe is seeking a Fleet Manager to join its team in Riyadh, Saudi Arabia. This full-time position acts as the primary liaison between BYD and the Saudi importer for Fleet business. The role is critical for driving Fleet sales growth, establishing a structured key account and Sub-dealer management system, and ensuring healthy channel operations.

Key Objectives

The Fleet Manager will focus on several core objectives. These include driving Fleet business growth through the development of government, corporate, rental, and strategic customers. A key responsibility is building a structured key account management system to enhance customer satisfaction and foster long-term partnerships. The role also involves balancing customer allocation among Dealers, Sub-dealers, and the Fleet team to prevent conflicts and price competition, while improving Sub-dealer performance and operational efficiency to increase overall market share.

Core Responsibilities

• Develop and execute Fleet customer acquisition plans targeting government entities, corporate customers, rental companies, and other strategic accounts.
• Build and maintain long-term relationships with key customers to improve customer retention and repeat business.
• Lead major Fleet projects by coordinating sales, delivery, and after-sales resources to ensure customer satisfaction.
• Develop Fleet sales plans based on annual targets and monitor the sales pipeline, order status, and vehicle deliveries.
• Establish clear customer allocation rules among Dealers, Sub-dealers, and the Fleet team to ensure transparent customer ownership and project management.
• Resolve channel conflicts, prevent customer poaching, duplicate customer development, and destructive price competition.
• Set sales targets for Sub-dealers and continuously monitor their sales performance, inventory, and business development.
• Drive the expansion and performance improvement of Exclusive Sub-dealers, increasing their contribution to overall sales through targeted action plans.

Business Analysis and Strategic Planning

The Fleet Manager will regularly analyze Fleet sales performance, customer development, sales pipeline, and Sub-dealer business performance. This includes monitoring competitor Fleet activities, pricing strategies, and market trends, providing insights and recommendations to optimize sales strategies and commercial policies.

Cross-functional Coordination

This role involves organizing regular Fleet business review meetings and coordinating with the importer and internal departments to resolve commercial, delivery, and after-sales issues. The Fleet Manager will drive issue resolution, project follow-up, and continuous process improvement to enhance Fleet sales efficiency and channel operations.

Candidate Profile

The ideal candidate will possess 5-10 years of relevant experience in fleet management, sales, or a related automotive field. This role requires a professional with strong capabilities in strategic planning, relationship management, and problem-solving, capable of operating effectively in a dynamic market environment.