White Label Director Retail & E Commerce

About RAWAJ

RAWAJ is a leading Saudi retail company operating across e-commerce and retail distribution, focused on growth and market expansion. The company is seeking a White Label Director - Retail & E-Commerce to join its team in Riyadh.

Role Overview

The White Label Director will be responsible for developing and leading the company's white-label and private-label business strategy. This full-time role encompasses the entire product lifecycle, from concept and supplier sourcing to product development, launch, and commercial growth. The director will collaborate with marketing, procurement, e-commerce, and operations teams to build a competitive product portfolio, strengthen margins, and expand market presence.

Key Responsibilities

• Develop and execute the white-label and private-label business strategy.
• Identify market gaps, consumer trends, and new product development opportunities.
• Source, evaluate, and negotiate with local and international manufacturers, OEMs, and ODMs.
• Lead the end-to-end product lifecycle, from concept and formulation to launch and performance evaluation.
• Manage supplier relationships, pricing, minimum order quantities (MOQs), lead times, and contractual terms.
• Ensure product quality, regulatory compliance, packaging standards, and required certifications.
• Develop pricing strategies, cost structures, margin targets, and profitability forecasts.
• Collaborate with marketing and e-commerce teams on product positioning, branding, launches, and sales growth.
• Monitor portfolio performance and identify opportunities for product optimization or expansion.
• Lead the white-label team and manage budgets, KPIs, and commercial performance.

Qualifications and Experience

• Bachelor's degree in Business Administration, Marketing, Supply Chain Management, or a related field.
• 8-12+ years of relevant experience in private label, white label, product development, or category management.
• Proven leadership experience managing product portfolios and supplier/manufacturer relationships.
• Strong experience in sourcing, OEM/ODM negotiations, product costing, and margin management.
• Demonstrated success launching and scaling private-label products.
• Strong commercial acumen and understanding of market research, consumer behavior, and product profitability.
• Experience in personal care, FMCG, or consumer retail is highly preferred.
• Familiarity with product quality standards and regulatory requirements in Saudi Arabia and the GCC.

Required Skills

• Strong negotiation skills.
• Strategic planning capabilities.
• Effective stakeholder management.
• Demonstrated leadership abilities.