مدير تسويق📣 إعلان

About NAVA:
NAVA Academy, the Kingdom’s leading automotive training institute, is seeking an experienced and strategic Marketing Manager to lead and execute all marketing and communication initiatives. As the Marketing Manager, you will play a key role in developing the Academy’s creative marketing strategies, enhancing brand visibility, and driving engagement across digital and offline channels. This is a dynamic opportunity to shape the narrative of a national talent enabler in the evolving EV and automotive industry ecosystem.

Roles & Responsibilities:

• Develop and implement integrated marketing strategies aligned with NAVA’s brand and business objectives.
• Plan and execute marketing campaigns across digital, print, and experiential platforms.
• Oversee day-to-day marketing operations and manage internal and external resources.
• Lead content creation, branding, and storytelling efforts to position NAVA as a national thought leader in automotive education.
• Manage social media, websites, email marketing, and other digital platforms for consistent engagement.
• Collaborate with PR agencies and media partners to amplify brand exposure.
• Organize and promote events, conferences, and exhibitions aligned with the automotive ecosystem.
• Track KPIs, analyze performance metrics, and optimize marketing ROI.
• Support corporate communication, alumni engagement, and partner outreach programs.
• Ensure brand consistency and compliance across all internal and external communication.

Qualifications:

• Bachelor’s degree in marketing, Communications, or a related field (Master’s is a plus).
• Minimum 7 years of experience in marketing, with a strong track record in strategy and execution.
• Proven expertise in digital marketing, public relations, corporate branding, and event marketing.
• Strong project management skills with the ability to manage multiple initiatives.
• Creative thinker with excellent communication, presentation, and leadership abilities.
• Familiarity with CRM tools, analytics platforms, and design software is a plus.
• Experience in the education, automotive, or talent development sector is preferred.

About The Role
As a Product Marketing Manager at Salla, you'll help us bring the voice of our merchants into everything we launch. You'll turn product updates into stories merchants care about, translate features into benefits, and spot growth opportunities from your intimate understanding of how our customers operate.

Responsibilities

• Understand and Grow a Target Segment: Use your audience knowledge to identify pain points and opportunities, guiding positioning, messaging, and adoption efforts across your assigned merchant segment.
• Support Go-to-Market (GTM) Execution: Collaborate cross-functionally to plan and execute launches and campaigns that resonate with your segment.
• Develop Insightful Content: Create content that speaks to your audience's real needs: landing pages, case studies, lifecycle emails, FAQs, and more. Focus on clarity, value, and simplicity.

Daily Task:

• Talk to merchants. DM them, jump on a call, or review feedback to stay close to their challenges.
• Work with the product team to understand what's shipping, then shape messaging that lands.
• Meet with the lifecycle team to plan a campaign that increases adoption for your assigned audience.
• Brief the creative team on what to design and write, giving them real context.
• Check your metrics. Are merchants engaging? Did that email work? What's next?
• Share learnings with your PMM teammates and propose an experiment worth testing.

Requirements

• 35 years in product marketing or audience-focused roles (preferably in SaaS or ecommerce)
• Deep knowledge of ecommerce merchants
• Proven ability to drive execution: messaging, positioning, content creation, and campaign support
• High curiosity, ownership, and a drive to make things happen
• You don't wait for permission; you push ideas forward and iterate fast

How You Will Impress Us

• You come prepared with insights, ideas, and clear thinking
• You bring proof: past content, messaging docs, or launch examples that show you can do this
• You care deeply about the merchants we serve and want to make them feel understood

Benefits

• Training & Development
• Bonus
• Work From Home

The Role: As the Trade Marketing Manager, you will be responsible for translating category and brand strategies into compelling trade programs that drive in-store visibility, shopper engagement, and sales performance. This role plays a pivotal part in aligning the commercial, sales, and marketing teams to deliver exceptional execution at the point of sale.

Responsibilities:

• Develop and implement trade marketing strategies that support category growth and strengthen market presence.
• Localize brand and category plans for different channels and retailers based on shopper behaviour and retail insights.
• Execute in-store fundamentals such as planograms, share of shelf, assortment, visibility, and promotions.
• Lead the creation and deployment of the Shopper Master Booklet, covering the 5Ps (Product, Price, Promotion, Place, and Presentation).
• Collaborate with sales and distributor teams to ensure alignment and flawless execution of trade initiatives.
• Adapt product sell-in stories and merchandising strategies based on market and channel specifics.
• Partner with local retailers to activate in-store projects and seasonal campaigns.
• Support the launch of new products and ensure effective retail readiness and visibility.
• Track and analyse category trends, competitor activities, and market coverage performance.
• Monitor ROI of in-store activities, both on-shelf and off-shelf, and provide actionable insights.
• Work closely with commercial planning teams to build annual trade plans in line with GTM strategy.
• Track trade spends, ensuring proper allocation and proof of performance.
• Share best practices, execution benchmarks, and intelligence across teams to continuously improve trade effectiveness.

The Ideal Candidate:

• Minimum of 4+ years of experience in Trade Marketing, Sales, or Key Account Management within the FMCG industry.
• Strong understanding of shopper behaviour, retail dynamics, and trade execution in the KSA market.
• Proven ability to lead cross-functional initiatives and drive trade excellence.
• Excellent command of English and strong communication skills—both written and verbal.
• Highly organized with strong analytical and planning capabilities.
• Agile, results-driven mindset with the ability to thrive in a fast-paced environment.
• Experience in multicultural and cross-functional team environments.
• Proficiency in using data to influence and optimize trade marketing strategies.

As per Saudi government regulations, local talents would be highly preferred.