Cluster Senior Marketing Manager B B / Trade Marketing

About the Role

St. Regis is seeking a Cluster Senior Marketing Manager B2B / Trade Marketing. This full-time role is responsible for developing and executing the B2B and trade marketing strategy across Marriott Luxury Group’s portfolio of luxury resorts within The Red Sea and AMAALA. The position aims to strengthen awareness, consideration, and advocacy among key luxury travel trade audiences while supporting commercial teams with content, campaigns, strategic partnerships, Trade PR, and sales enablement tools.

Role Context and Purpose

The Cluster Senior Manager acts as a bridge between Marketing, Sales, Revenue, Marriott regional and global teams, destination partners, appointed agencies, and the luxury travel trade. The primary purpose is to ensure the portfolio maintains strong visibility and relevance across priority source markets and B2B channels, ultimately generating qualified demand and supporting revenue objectives.

Key Responsibilities

• Develop and implement the annual B2B and Trade Marketing plan for the cluster, aligning with property commercial objectives, positioning, and priority source markets.
• Translate commercial priorities into targeted marketing programs for luxury travel advisors, tour operators, DMCs, consortia, wholesalers, and other relevant travel partners.
• Develop differentiated strategies for each resort while identifying opportunities to promote the wider Marriott Luxury Group portfolio across The Red Sea and AMAALA.
• Build an annual B2B marketing calendar aligned with key sales periods, market activations, trade events, product launches, seasonal campaigns, and destination milestones.
• Ensure B2B marketing investment aligns with commercial priorities and measurable business objectives.

Partnership Development and Management

• Work closely with Sales to identify high-value trade partners and develop joint marketing plans and co-marketing campaigns.
• Develop opportunities with luxury tour operators, travel advisor networks, consortia, DMCs, airline and travel partners, and other strategic distribution partners.
• Develop integrated partner campaigns leveraging content, digital channels, communications, advisor engagement, and commercial opportunities.
• Evaluate partnership proposals based on audience relevance, reach, commercial potential, brand alignment, and measurable return.
• Manage dedicated trade marketing investment and prioritize partners and activities with the greatest potential impact.
• Develop value-added partner activations that differentiate the resorts beyond traditional rate-led promotions.

Qualifications and Experience

Candidates should possess 5-10 years of relevant experience in B2B or trade marketing, preferably within the luxury hospitality or travel sector. The role requires a strong understanding of luxury travel trade audiences and channels, with a proven ability to develop and execute strategic marketing plans.

About St. Regis

St. Regis Hotels & Resorts delivers exquisite experiences at over 50 luxury hotels and resorts worldwide. The brand is known for its bespoke and anticipatory service, including signature Butler Service, combining classic sophistication with modern sensibility. Joining St. Regis means becoming part of a portfolio of brands within Marriott International.