SPECIALIST DIGITAL CHANNEL OPERATIONS

📣 إعلان

منذ ساعتين تقريبا

	نوع العقد	دوام كامل
	طبيعة الوظيفة	بالموقع
	الموقع	الرياض

وصف الوظيفة

About the Role

alfanar Group is seeking a SPECIALIST, DIGITAL CHANNEL OPERATIONS to join their team in Riyadh. This full-time role serves as the technical backbone for the company's digital platforms, focusing on managing websites, enhancing search engine visibility, and executing automated email/SMS campaigns. The specialist will bridge marketing and web technology to ensure digital experiences are efficient, modern, and optimized for lead conversion.

Key Responsibilities

Manage daily operations of core digital infrastructure, including websites, digital product catalogs, and landing pages.
Update and maintain web content, technical datasheets, and digital assets to ensure accuracy, responsiveness, and alignment with corporate guidelines.
Ensure proper functionality, platform uptime, security configuration, and optimal page-load speeds across all web touchpoints.
Upload, format, and publish technical content across web management systems (CMS) according to campaign deployment timelines.
Coordinate with internal IT and external web development teams for seamless deployment of new digital platforms or features.
Support technical localization, code embedding, and structural formatting of digital assets for diverse regional sites.
Monitor and optimize technical SEO elements such as meta-tagging, site mapping, and mobile responsiveness.
Track web traffic patterns, lead form pathways, and user navigation setups to ensure flawless tracking across web assets.
Maintain accurate records of web assets, link tracking architectures (UTM parameters), and structural site updates.
Generate technical reports on web performance, including organic search rankings, site traffic, bounce rates, and user experience metrics.
Monitor web channels for backend issues such as broken links, faulty forms, layout shifts, or poor mobile user experiences.
Coordinate with technical development teams to troubleshoot bugs and resolve system errors.
Ensure all web layouts, scripts, and data-collection forms comply with corporate data policies, brand guidelines, and privacy standards.

Role Accountabilities

HR Proficiency: Obtain updated soft and technical skills relevant to the job.
Delivery: Perform planned activities to meet operational and development targets as per schedules, utilizing resources effectively.
Problem-Solving: Resolve operational problems and escalate complex issues as needed.
Quality: Ensure quality requirements are met, including developing effective quality control and processes.
Business Process Improvements: Coordinate well-defined systems, policies, and procedures, and seek automation opportunities.
Compliance: Adhere to relevant policies, procedures, and work instructions.
Health, Safety, and Environment: Ensure compliance with safety, quality, and environmental management procedures within the defined work area.