Franchise Head R&I

About AstraZeneca

AstraZeneca is a global biopharmaceutical company focused on the discovery, development, and commercialization of prescription medicines for serious diseases. The company operates with a science-led and patient-focused approach. AstraZeneca in the Kingdom of Saudi Arabia is undergoing a significant transformation to advance healthcare, innovation, and sustainable growth, aligning with Saudi Vision 2030. This involves investment in talent, digital solutions, and new operational methods to enhance patient outcomes.

Role Overview: Franchise Head - R&I

The Franchise Head - R&I is a full-time position responsible for the sales and marketing management within a specified disease area. This role involves developing and implementing strategies to shape disease treatment and leading a team to achieve brand business objectives. The Franchise Head will drive the commercial strategy for designated products in AstraZeneca Saudi Arabia, focusing on market access opportunities and ensuring effective product communication.

Key Responsibilities

• Manage marketing and sales activities for the assigned disease area to support company objectives.
• Develop and execute strategies to transform and shape disease treatment within the specified therapy area.
• Lead a team of sales and marketing managers to ensure attainment of brand business objectives and identify market opportunities or issues.
• Direct the commercial strategy for specified products at AstraZeneca Saudi Arabia.
• Define brand priorities through the implementation of a cross-functional brand plan process, considering company alliances and Standard Operating Procedures (SOPs).
• Lead cross-functional efforts to ensure effective workflow that aligns with market dynamics, with a focus on market access.
• Ensure effective product communication, promotional support, and implementation of marketing plans to achieve sales objectives, margins, and profits.
• Conduct market analysis, including scenarios, trends, and competitor activities, and monitor quantitative and qualitative product perception.
• Drive innovation and digitalization in the business by implementing innovative approaches across marketing channels.
• Maintain and develop relationships with Key Opinion Leaders (KOLs) and Healthcare Organizations (HCOs), aligning with global and international projects and guidance.

Required Qualifications and Experience

• 2-5 years of experience in sales and marketing management within the pharmaceutical industry.
• A pharmacy or medical background is required.
• Demonstrated launch experience is essential.
• Proven growth trajectory in talent reviews with solid management endorsements and no critical performance or compliance flags.
• Led at least one major innovative product or indication launch within AstraZeneca (or equivalent), covering pre-launch shaping, go-to-market, access, omnichannel activation, and post-launch optimization.

Key Skills and Competencies

• Strong business insights and customer focus.
• Ability to manage complexity and make sound decisions.
• Cultivating innovation and possessing a strategic mindset.
• Proficiency in managing resources, executing plans, and focusing on performance through accountability and influence.
• Demonstrated ability to build collaborative relationships.
• Skill in optimizing diverse talent and recognizing the value of different perspectives and cultures.
• Ability to influence people through effective communication, driving engagement, vision, and purpose.
• Experience overseeing Brand Lifecycle, Portfolio Expansion, and Growth Planning, including Omnichannel Engagement.
• Track record of building diverse, high-performing teams.
• Strong people management and leadership skills.

Work Environment

This is a full-time position within a high-performing team at AstraZeneca, a company dedicated to fostering an inclusive culture that champions diversity, collaboration, and continuous learning. The role operates within a dynamic environment in Saudi Arabia, contributing to the future of healthcare in the region.