Mgr Marketing Communications I

Market Analysis and Revenue Maximization

• Evaluate new marketing opportunities for the property.
• Ensure property representation on all relevant internet sites that can generate business.
• Collaborate with Convention Bureaus and Chambers of Tourism.
• Develop a strategic marketing plan for the property, encompassing group, leisure, and local efforts.
• Plan and supervise all photo shoots, developing shot lists aligned with property and brand image goals.

Relationship Building and Sales Support

• Identify and communicate with distribution channels to drive property occupancy.
• Provide sales channels with creative tools to assist in the sales and marketing of the property.
• Act as a liaison between corporate and individual properties for program rollouts, ensuring properties leverage all corporate opportunities.
• Work with media buyers to plan and execute advertising campaigns.
• Assist the property in developing promotions for various campaigns, considering strategy, goals, and prerequisites.
• Support the property with materials, tracking, analysis, and presentations to owners.
• Manage vendor relationships on behalf of the property, balancing quality and price, requesting estimates, and approving materials.

Additional Marketing Functions

• Maintain detailed files and records for all property marketing materials, including photo usage rights and vendor contracts.
• Ensure adherence to all corporate marketing guidelines.
• Approve all invoicing through the MarrCom office.

Qualifications and Experience

Candidates should possess 0-1 years of relevant experience in marketing communications. This role requires a professional capable of managing diverse marketing activities and fostering key relationships to achieve departmental goals.