Marketing Executive Heavy Transportation

About the Role

Afex Logistics is seeking an experienced Marketing Executive – Heavy Transportation to join our team in Dammam, Eastern Region. This full-time role focuses on developing and implementing marketing strategies within the heavy land transportation and logistics sector.

Key Responsibilities

• Conduct market research to identify customer needs, market trends, competitors, and business opportunities.
• Identify and develop new business opportunities within the heavy transportation and logistics sector.
• Establish and maintain strong relationships with new and existing clients through networking, meetings, and regular follow-ups.
• Identify effective marketing and promotional channels to increase company visibility and generate leads.
• Develop and implement B2B marketing campaigns based on market data and customer requirements.
• Monitor and evaluate marketing activities using relevant KPIs and performance metrics.
• Prepare marketing reports, market analysis, and recommendations for management.
• Coordinate with the creative team to develop company profiles, presentations, promotional materials, social media content, and advertising campaigns.
• Represent the company at exhibitions, conferences, industry events, and networking activities.
• Support tendering and business development activities by identifying potential clients and upcoming opportunities.
• Set marketing goals and objectives and develop strategies to achieve them.
• Support both outbound and inbound marketing activities, including content development, events, digital marketing, and lead generation.

Candidate Requirements

• Proven experience in Marketing, Business Development, or Sales.
• Experience preferably within Heavy Transportation, Logistics, Construction, Oil & Gas, or related industries.
• Excellent communication, networking, and presentation skills.
• Ability to identify business opportunities and build long-term client relationships.
• Knowledge of the Saudi market and B2B business environment is an advantage.

Work Environment

This role is based in Dammam, Eastern Region, and operates on a full-time basis within the heavy land transportation and logistics sector.