Marketing Manager

About the Role

Afaq Q Tech General Trading is seeking a Marketing Manager to join their team in Riyadh. This full-time role, requiring 2-5 years of experience, focuses on developing and executing marketing strategies that enhance customer experience and drive business growth within the Saudi market. The Marketing Manager will be responsible for understanding customer value perception and shopping behavior to create compelling and accessible shopping experiences.

Key Responsibilities

• Design and launch customer-focused value initiatives to drive business growth.
• Lead collaborative projects across marketing, retail, marketplace, and ShopEx teams.
• Analyze customer behavior and market trends to identify growth opportunities.
• Develop and optimize customer reward programs.
• Work with regional teams to create impactful marketing campaigns.
• Pioneer innovative approaches to deals, everyday essentials, customer rewards/incentives, and Low ASP strategies.

Required Qualifications

• 4+ years of professional non-internship marketing experience.
• Experience using data and metrics to drive improvements.
• Proficiency with Excel or Tableau for data manipulation, macros, charts, and pivot tables.
• Experience building, executing, and scaling cross-functional programs or marketing campaigns from concept to completion.
• Experience producing marketing promotional material for Owned & Operated channels.

Preferred Qualifications

• Experience using customer research, hard data, and metrics to support assumptions, generate forecasts, and assess the efficacy of marketing programs.
• Experience utilizing systems and tools involving email, web, analytics, and CRM (*, Marketo, Tableau, Salesforce) for targeting, segmentation, and reporting for demand generation.

Work Environment

This is a full-time position based in Riyadh, Saudi Arabia. The role involves working within a dynamic team focused on e-commerce growth and customer value in the Saudi market.

Application Process

Qualified candidates are encouraged to apply. Salary details will be discussed during the interview process.