Events & Organized Play Lead

About Noble Horizon and Art of Cardz

Noble Horizon is expanding its business in Saudi Arabia with the launch of Art of Cardz (AOC) in Riyadh. AOC is a retail concept specializing in Trading Card Games (TCG), collectibles, and hobbies, integrating retail, e-commerce, graded collectibles, accessories, organized play, and community experiences. Through AOC Riyadh, Noble Horizon aims to establish a destination for collectors, players, and TCG enthusiasts, supported by a professionally managed retail operation in the Kingdom.

About CardzCon

CardzCon is AOC’s primary convention for trading cards, collectibles, gaming, and pop culture. Designed as a GCC-level platform, it connects collectors, players, exhibitors, retailers, content creators, international guests, and leading brands through large-scale exhibitions, tournaments, live entertainment, and exclusive experiences.

The Role: Events & Organized Play Lead

Noble Horizon is seeking an Events & Organized Play Lead to manage CardzCon. This full-time role, based in Riyadh, Saudi Arabia, involves operating as the Head of Events, leading CardzCon from strategic and commercial planning through to execution and regional expansion. The successful candidate will be responsible for the event’s revenue, profitability, partnerships, exhibitor experience, organized play programs, operations, marketing coordination, and overall visitor experience. The position requires 5-10 years of experience.

Key Responsibilities

• Develop and execute CardzCon’s overall strategy, business plan, budget, and GCC growth roadmap.
• Manage the event’s commercial performance, including revenue, profitability, sponsorships, ticketing, exhibitor sales, and strategic partnerships.
• Build relationships with international and regional TCG brands, distributors, vendors, collectors, creators, celebrities, judges, and tournament organizers.
• Lead the planning and delivery of exhibitions, tournaments, trade nights, product launches, meet-and-greets, live-streaming activities, and VIP experiences.
• Develop a professional organized play program covering tournament formats, schedules, rules, registration, judging, prizes, and player experience.
• Manage all event workstreams, including venue coordination, production, permits, security, insurance, logistics, travel, hospitality, vendors, and crowd management.
• Collaborate with Marketing and Content teams to build event awareness, drive ticket sales, attract exhibitors, and deliver campaign content.
• Recruit, brief, and manage event employees, contractors, volunteers, agencies, and operational partners.
• Establish event policies, operating procedures, risk controls, contingency plans, and service standards.
• Monitor event performance through attendance, revenue, sponsorship value, exhibitor satisfaction, player participation, customer feedback, and profitability.
• Prepare post-event reports and improvement plans for future editions.
• Position CardzCon as a leading trading card and collectibles convention across the GCC.

Candidate Profile

• Minimum of 7 years of experience in large-scale events, exhibitions, conventions, entertainment, gaming, sports, or organized play.
• At least 3 years in a senior event leadership or general management role.
• Proven experience managing event budgets, commercial partnerships, sponsorships, exhibitors, and cross-functional teams.
• Strong knowledge of trading card games, collectibles, gaming, or fan-based communities is preferred.
• Experience delivering regional or international events with large visitor numbers.
• Strong commercial judgment, negotiation skills, and operational discipline.
• Ability to manage multiple stakeholders and make effective decisions in a fast-moving event environment.
• Willingness to travel across the GCC and work outside standard hours during event periods.

Success Metrics

• CardzCon is delivered safely, professionally, on time, and within budget.
• Revenue, sponsorship, ticketing, and exhibitor targets are achieved.
• Strong participation from regional and international brands, vendors, players, and creators.
• High visitor, exhibitor, sponsor, and community satisfaction.
• CardzCon develops into a recognized and commercially sustainable GCC event platform.