Senior Copywriter II

About Tabby

Tabby provides flexible, interest-free payment solutions across the UAE, KSA, Egypt, and Kuwait, enabling users to manage their finances effectively. The company partners with global brands such as H&M, Adidas, and IKEA to offer a seamless shopping experience.

Role Overview

Tabby is seeking a Senior Copywriter to join its Marketing team in Riyadh, Saudi Arabia. This full-time role involves leading creative copy for product marketing campaigns, focusing on financial products like Pay in 4 and Pay over time. The Senior Copywriter will be responsible for translating complex financial concepts into clear, engaging, and relatable messaging that aligns with Tabby’s brand voice.

Key Responsibilities

• Develop high-impact, on-brand copy for ongoing marketing campaigns across various channels, including product launches and activations.
• Simplify complex financial products into clear and engaging messages for customers.
• Infuse creativity and personality into financial copy, making financial topics approachable and consistent with Tabby’s tone.
• Create compelling in-app notifications to drive engagement, actions, and product discovery.
• Monitor product marketing trends, content strategies for money apps, and customer engagement best practices to optimize performance.
• Collaborate with designers, marketers, and product teams to ensure cohesive messaging and visuals.

Qualifications and Experience

• 5-10 years of experience in copywriting, preferably within a fast-paced environment.
• Demonstrated ability to craft clear and engaging copy for diverse marketing channels.
• Experience in translating complex information into accessible content.
• Strong understanding of product marketing trends and customer engagement strategies.

Application Process

The application process for this role includes an interview with the Content Manager and Brand Manager, a copywriting assessment, and a final interview with the Chief of Marketing.