Deputy Manager / Manager Marketing

About One World International School Riyadh

One World International School Riyadh is seeking a Deputy Manager / Manager Marketing to join their team in Riyadh. This full-time role is central to leading the marketing function and developing strategies for the Group Schools.

Role Purpose

The Deputy Manager / Manager Marketing is responsible for providing leadership within the Marketing function. This role supports the Associate Director, Marketing, in developing and implementing marketing strategies, policies, and procedures on a global scale.

Key Responsibilities

• Lead the marketing team within the specified geography.
• Develop integrated marketing programs and campaigns to build Group brands, drive consideration, and generate leads for the Group Schools.
• Collaborate with local and global teams across brand, digital marketing, events, content, communications, design, product management, sales, and external influencers and agencies to execute the integrated marketing strategy.
• Lead the development and implementation of Marketing policies and procedures in the assigned geography.
• Work with sales and sales support teams to ensure timely follow-up on leads.
• Collaborate with the Social Media team to build monthly content calendars and establish clear KPIs for measuring activity effectiveness.
• Champion the latest marketing trends, technologies, and platforms to support go-to-market efforts.
• Track and evaluate the impact of marketing programs against stated objectives, report on results, and optimize future campaigns.
• Partner with global teams to share knowledge, develop best practices, and achieve efficiencies to contribute to a unified GSF presence worldwide.
• Manage partners and agencies to drive and deliver effective marketing programs aligned with business objectives.
• Track, analyze, and report the success of campaigns and events using tools such as Google Analytics, Google Search Console, HubSpot, and other social media tracking tools.
• Establish best practices in digital marketing across functions including SEO, Performance Marketing, Social Media, Digital Content, and UX/UI.
• Continually drive team development and learning opportunities.
• Support the design and delivery of Marketing priorities and organizational strategies in line with the organization’s business plans.

Experience Requirements

• Candidates should possess 5-10 years of relevant experience in marketing leadership and strategy development.

Work Environment and Location

This is a full-time position based in Riyadh, Saudi Arabia. The role involves working within a dynamic marketing team and collaborating with various internal and external stakeholders.

Application Information

Salary details for this position will be discussed during the interview process.