Marketing & Social Media Specialist

About the Role

Naqarat is seeking a creative Marketing & Social Media Specialist to join our team in Riyadh. This full-time role requires an individual with a strong sense for content creation, capable of thriving in a fast-paced and dynamic environment. The specialist will be responsible for managing and developing our social media accounts, with an immediate start.

Key Responsibilities

The ideal candidate will continuously innovate new ideas, execute them efficiently, and analyze results to achieve optimal performance. Responsibilities include:

• Developing creative and trending content ideas.
• Writing engaging captions with an effective marketing style.
• Developing a content strategy that reflects the brand identity.
• Collaborating with the design team to produce distinctive visual content.

Planning and Execution

• Preparing a monthly content plan, including strategy and action plans.
• Managing and publishing content across all social media platforms.
• Adhering to deadlines and organizing work efficiently.

Performance Analysis and Development

• Monitoring and analyzing performance metrics (engagement, reach, clicks).
• Improving content based on performance results.
• Providing regular reports with clear recommendations for development and understanding KPIs.
• Professionally managing interactions and responding to comments and messages.
• Building strong audience relationships and handling customer inquiries promptly and courteously.

Required Skills

• Ability to work under pressure and meet deadlines.
• Quick learning ability and adaptability to changes and trends.
• Understanding of digital marketing and social media tasks.
• Strong organizational and time management skills.

Work Environment

This role operates within a fast-paced work environment that demands flexibility and quick execution. It offers space for creativity and experimentation, as part of an integrated marketing team. If you are creative, fast-paced, enjoy challenges, and can work under pressure, this position is for you.