Marketing Specialist

About the Role

Prince Sultan University (PSU) is seeking a Marketing Specialist to join the Research and Initiatives Center (RIC) in Riyadh, Saudi Arabia. This full-time role involves promoting PSU research, managing campaigns for RIC programs, and marketing research products to industry and government partners. The specialist will support communication with industry partners and collaborate with RIC Media designers, the Business unit, research labs, and the University's communications office.

Key Responsibilities

• Plan and deliver an annual marketing and communication plan for RIC, ensuring alignment with RIC priorities and the PSU Strategic Plan.
• Execute campaigns for RIC programs and calls, including internal funding calls, the Student Research Forum, hackathons, incubation cohorts, and training programs.
• Market the research, products, and services of PSU research labs to industry, government, and funders through capability statements, brochures, lab profiles, and presentations.
• Support communication with industry partners alongside the RIC Business unit, including outreach material, invitations, partner updates, and follow-up.
• Manage RIC's LinkedIn and X accounts, posting at least three times a week on notable publications, awards, grants, and lab achievements, using verified RIC records.
• Cover RIC events such as workshops, visiting lectures, forums, and agreement signings, with content published within three working days.
• Write and publish the monthly RIC newsletter, research success stories, articles, and short videos.
• Coordinate the lab annual reports and the RIC annual research report with the design team.
• Ensure consistency of the RIC brand across all channels, in coordination with the University's communications office.
• Track reach and engagement, and report results to RIC management monthly.

Required Experience

• Candidates should possess 2-5 years of relevant experience in marketing or communications.

Work Environment and Impact

This role is central to PSU's research and innovation efforts, involving collaboration with six colleges and the University's research labs. The work of the Marketing Specialist will directly influence how PSU research is perceived by partners, funders, and in university rankings. The position offers professional development opportunities and a compensation package in line with PSU regulations.