Marketing Specialist

About the Role

FedEx is seeking a Marketing Specialist to join our team in Riyadh, Saudi Arabia. This full-time role focuses on driving B2B marketing activities that directly contribute to pipeline growth and revenue across Saudi Arabia. The position requires 2-5 years of relevant experience.

Role Context

This is a commercially-minded marketing position that moves beyond traditional brand marketing. The specialist will combine marketing strategy, market intelligence, data analysis, and commercial thinking to identify opportunities and deliver measurable business results for FedEx in the region.

Key Responsibilities

• Develop and execute B2B campaigns focused on lead generation, cross-sell, upsell, and pipeline growth.
• Partner with Sales and Commercial teams to identify high-value customer segments and opportunities.
• Analyze KSA market trends, customer insights, competitors, and key industry opportunities.
• Track campaign performance, ROI, conversion rates, and revenue contribution.
• Build reports and dashboards to support data-driven decision-making.
• Support account-based marketing initiatives for strategic B2B customers.
• Localize regional marketing strategies for the Saudi market.

Required Experience

• A minimum of 2 to 5 years of experience in a relevant marketing role.

Work Type and Location

This is a full-time position based in Riyadh, Saudi Arabia. The salary for this role will be discussed during the interview process.

Application Process

Candidates interested in this Marketing Specialist position are encouraged to apply.