Marketing Specialist

Join Delicious Food Company as a Marketing Specialist!
We are seeking a skilled Marketing Specialist to develop and implement comprehensive marketing strategies to enhance our brand presence and engage our customers effectively. In this role, you will:

• Develop Marketing Strategies: Create full marketing plans that cover general and digital marketing, identifying target audiences and analyzing their needs and behaviors, while keeping an eye on market trends and competition.
• Digital Marketing: Manage restaurant social media accounts (Facebook, Instagram, Twitter, TikTok), create engaging content (images, videos, posts), oversee digital advertising campaigns and perform SEO to enhance our online visibility.
• Traditional Marketing: Plan and supervise traditional advertising campaigns (print ads, billboards, TV commercials), organize promotional events, and collaborate with local media.
• Customer Relationship Management: Develop customer loyalty strategies and reward programs, respond to customer feedback through digital platforms, and analyze customer opinions to improve service quality.
• Data Analysis and Reporting: Monitor and analyze marketing campaign performance using digital analytics tools (*, Google Analytics), prepare regular marketing reports, and provide recommendations for improvement.
• Team Collaboration: Work closely with restaurant staff to ensure effective execution of marketing campaigns, and coordinate with chefs and operations managers to develop innovative promotional offerings.

Requirements:
- Education: Bachelor’s degree in Marketing, Business Administration, or a related field (preferred).
- Experience: At least 5 years in general or digital marketing, with 2 years in the restaurant or hospitality industry.
- Digital Skills: Proficient in social media platforms and digital marketing tools, with a foundational understanding of SEO and data analysis.
- Creativity: Ability to generate innovative marketing ideas.
- Communication Skills: Effective communication with team and customers.
- Ability to Work Under Pressure: Manage multiple projects simultaneously while meeting deadlines.

Join Our Team as a Marketing Specialist!
SDC App is an innovative online discovery and rewards platform that leverages advanced technologies to transform consumer and merchant interactions. We are seeking a highly motivated Marketing Specialist to join our dynamic marketing team. This is an exciting opportunity to play a vital role in our marketing efforts, enhance brand visibility, and contribute to the growth of our platform.

Key Responsibilities:

• Assist in monthly marketing planning and strategy.
• Manage influencer relations and coordinate marketing campaigns.
• Write compelling copy and scout potential partnerships at events.
• Enhance brand engagement and visibility across various platforms.

Qualifications:

• Bachelor's degree in Marketing, Communications, or a related field.
• Fluency in both Arabic and English is required.
• 2+ years of marketing experience, preferably in the technology or application sectors.
• Strong copywriting skills for developing clear and persuasive content.
• Experience in managing influencer campaigns and establishing partnerships.
• Familiarity with digital marketing channels, including social media and content management.
• Excellent communication, interpersonal, and organizational skills.
• Adept at managing multiple projects simultaneously.

Join us at SDC App and be part of a team that is reshaping the consumer experience!