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Contract TypeContract TypeFull-time
Workplace typeWorkplace typeOn-site
LocationLocationRiyadh
Join EFG as a Social Media Manager for the MENA region!
At EFG (ESL FACEIT Group), we create worlds beyond gameplay, building strong communities for players and fans. We are excited to invite you to lead our social media strategy, focusing on Arabic-speaking markets and elevating our brands, particularly during the Esports World Cup held in Saudi Arabia.

Key Responsibilities:
  • Develop the social media strategy to enhance EFG’s brand presence in the MENA region.
  • Drive regional campaigns for the Esports World Cup.
  • Establish a channel strategy that ensures high community engagement.
  • Monitor KPIs and use them to inform content strategies.
  • Collaborate with creative teams to produce relevant communication assets.
  • Communicate updates effectively with internal stakeholders.
  • Work cross-functionally with various teams.
  • Stay updated on cultural trends and audience interests to provide engaging content.
Qualifications:
  • Bachelor’s degree in Marketing, Communications, or a related field, or equivalent experience.
  • 6+ years of relevant experience in social media or agency work.
  • Strong understanding of the MENA market, especially Saudi Arabia.
  • Bilingual in English and Arabic, with excellent copywriting skills.
  • Proficient in various social media platforms, viewer analytics, and audience segmentation.
  • Experience in community management, especially within gaming.
  • Familiarity with working with younger audiences and in the esports/entertainment industry is a plus.

Requirements

  • Open for all nationalities
  • Requires 0-1 Year experience
Saud
EFG (ESL FACEIT Group)

About EFG (ESL FACEIT Group)


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