Marketing Specialist📣 Job Ad

Job Purpose:
Lead the strategic development and market penetration of Mindray’s EMS solutions across the Middle East & Africa region. Drive business growth by leveraging industry expertise, local partnerships, and cross-functional collaboration to strengthen Mindray’s position as a leader in emergency medical systems.

Key Responsibilities:

• Market Strategy & Business Expansion: Develop and execute the regional business strategy for EMS solutions, aligning with Mindray’s global objectives. Identify and prioritize high-potential markets (*, government tenders, private healthcare networks, NGOs) to achieve revenue and market share targets. Build and manage relationships with key stakeholders: MOH, EMS providers, distributors, and international aid organizations.
• Industry-Focused Business Development: Leverage deep knowledge of EMS/ambulance industry dynamics to position Mindray’s solutions. Drive end-to-end sales cycles, including RFQ responses, contract negotiations, and sales support coordination. Conduct competitive analysis and adapt offerings to meet regional regulatory requirements and clinical needs.
• Local Team Enablement & Collaboration: Mentor and align local sales/service teams to ensure seamless execution of business plans and customer success. Collaborate with HQ product management to tailor solutions for MEA-specific challenges. Represent Mindray at regional conferences, trade shows, and government health initiatives to enhance brand visibility.
• Performance Optimization: Monitor regional market penetration, pipeline growth etc. and deliver actionable insights to senior leadership.

Qualifications & Requirements:

• 8+ years of progressive experience in medical device/EMS industries, with 5+ years focused on MEA markets.
• Proven track record in selling high-value medical equipment/systems (*, ambulances, defibrillators, transport ventilators etc.) to governments or institutional buyers.
• In-depth understanding of EMS infrastructure, ambulance procurement cycles, and healthcare funding models in MEA.
• Existing network with MEA health ministries, EMS agencies, or tier-1 distributors.
• Entrepreneurial mindset with the ability to navigate complex markets and “build from scratch” in underpenetrated regions.
• Fluent in English (mandatory); Arabic is highly preferred.
• Strong negotiation, crisis management, and cross-cultural communication skills.

We welcome applications from candidates based across the MEA region and Turkey.
We offer:
Highly Competitive Salary + Excellent Benefits + Career Enhancement.

Join Our Team as a Marketing Specialist!
Baraya Extended Care is seeking a highly skilled and dedicated Marketing Specialist to enhance the visibility and reputation of our healthcare services in Riyadh, KSA. In this role, you will be pivotal in developing and implementing marketing strategies aimed at driving patient engagement and brand loyalty within the healthcare sector.

Responsibilities:

• Develop and execute marketing plans and campaigns to promote healthcare services.
• Conduct market research to identify target audiences and assess market needs.
• Create and manage content for various marketing platforms, including social media and websites.
• Collaborate with healthcare providers to create compelling service offerings.
• Monitor and analyze campaign performance metrics to optimize marketing efforts.
• Organize and participate in community outreach programs and events.
• Maintain relationships with vendors and external partners to support marketing initiatives.
• Ensure all marketing materials comply with healthcare regulations and ethical standards.

Job Requirements:

• Bachelor’s degree in marketing, communications, or a related field.
• 24 years of experience in marketing, preferably within the healthcare sector.
• Knowledge of healthcare regulations and compliance.
• Proficiency in digital marketing tools and platforms.
• Strong analytical skills and experience with data-driven marketing strategies.
• Excellent written and verbal communication skills.

About the Role:
Join Scrub N, a special medical uniform store based in Riyadh that redefines the concept of uniforms through fashion and high-end brands. We are committed to providing stylish and quality uniforms that set new standards in the uniform industry. We are looking for a Marketing Specialist who will play a crucial role in our marketing endeavors.

Key Responsibilities:

• Develop and implement effective marketing strategies.
• Conduct market research and analyze market trends.
• Create and write engaging content for various marketing materials.
• Coordinate marketing events and engage with customers.
• Drive sales growth through innovative marketing initiatives.

Qualifications:

• Bachelor's degree in Marketing, Business, or a related field.
• Strong copywriting and content creation skills.
• Excellent communication and customer service skills.
• Experience in market research and developing marketing strategies.
• Ability to work effectively both in a team and independently.
• Previous experience in the retail or fashion industry is a plus.