Digital Marketing Specialist

Join CleanLife co. as a Digital Marketing Specialist!
This pivotal role is essential in developing and managing effective marketing campaigns that enhance brand presence and drive customer engagement in the digital landscape. If you're a creative thinker with a knack for digital strategies, we want you on our team!

Job Objective:
The Digital Marketing Specialist will focus on implementing and managing campaigns that promote our products or services, enhancing our digital brand awareness, driving website traffic, and acquiring new leads and customers.

Roles and Responsibilities:

• Plan and execute annual digital marketing campaigns, including SEO, email, social media, and display advertising.
• Manage digital advertising campaigns across various platforms, optimizing performance for maximum ROI.
• Implement SEO strategies to increase website traffic and improve rankings.
• Launch marketing campaigns, track KPIs, and review campaign effectiveness for continuous improvement.
• Collaborate with the IT department for seamless integration of digital marketing tools.
• Analyze performance of marketing platforms and develop improvement plans based on insights.
• Drive innovation in campaigns by utilizing the latest trends and customer insights.
• Generate monthly marketing reports with performance analysis and recommendations.
• Design and implement a streamlined digital customer journey from engagement to loyalty.

Qualifications:

• Bachelor's degree in Marketing, Digital Marketing, Business Administration, or a related field.
• Proven experience in managing digital marketing campaigns and SEO strategies.
• Strong knowledge of marketing analytics tools (Google Analytics, SEMrush, etc.).
• Experience with digital advertising platforms (Google Ads, Facebook Ads, LinkedIn Ads).
• Familiarity with CRM systems and email marketing platforms.

Skills and Competencies:

• Strong analytical and problem-solving skills.
• Excellent communication and content creation skills.
• Ability to manage multiple projects and meet deadlines.
• Creative thinking and a proactive approach to campaign innovation.
• Strong collaboration skills with cross-functional teams.
• Detail-oriented with a results-driven mindset.

About the Company:
Almarai is the world’s largest vertically integrated dairy and the region’s largest food and beverage manufacturing and distribution company. Headquartered in the Kingdom of Saudi Arabia, Almarai Company is ranked as the #1 FMCG Brand in the MENA region and is a market leader in all its categories across the GCC.

Core Purpose of the Job:
This role involves handling the day-to-day digital marketing activities of Almarai’s new online business channels, focusing mainly on Almarai mobile applications. The goal is to ensure optimal content delivery to all target audiences and maximize the success of these new channels.

Job Requirements:

• Bachelor’s Degree in IT / Business / Marketing / Management or a related major.
• Minimum 3 years of experience in digital marketing, either for a single client or in an agency environment.
• Strong experience in utilizing digital tools including Hoot Suite, Active Campaign, Google Data Studio, Buffer, and Zapier.
• Fluency in English (verbal & written communication).

Benefits:
Almarai offers a competitive package, generous leave, medical coverage, discretionary bonus, training, and development.

Join Our Team as a Digital Marketing Manager!
At InterContinental Hotels & Resorts, we have been delivering exceptional hospitality since 1946, creating memorable experiences for luxury travellers. Set in one of the most ambitious luxury tourism developments, our hotel is a gateway to stunning natural beauty and cultural discovery.

Key Responsibilities:

• Digital Strategy & Execution: Develop and implement digital marketing strategies, manage non-paid and paid digital acquisitions, and prepare compelling local content.
• Website Optimisation: Ensure high-quality website performance through audits and technical improvements.
• Digital Performance Analysis: Analyze campaign effectiveness and web traffic to refine strategies for improved acquisition metrics.

What We Need From You:

• 3+ years of experience in digital marketing strategy within a service-led industry.
• Strong analytical skills and proficiency in digital marketing tools.
• Excellent communication and project management capabilities.

We offer competitive salaries, room discounts, and a commitment to employee wellbeing. If you believe you’d be a great fit, we encourage you to apply today!