Digital Marketing Specialist📣 Job Ad

About the Company:
Almarai is the world’s largest vertically integrated dairy and the region’s largest food and beverage manufacturing and distribution company. Headquartered in the Kingdom of Saudi Arabia, Almarai Company is ranked as the #1 FMCG Brand in the MENA region and is a market leader in all its categories across the GCC.

Core Purpose of the Job:
This role involves handling the day-to-day digital marketing activities of Almarai’s new online business channels, focusing mainly on Almarai mobile applications. The goal is to ensure optimal content delivery to all target audiences and maximize the success of these new channels.

Job Requirements:

• Bachelor’s Degree in IT / Business / Marketing / Management or a related major.
• Minimum 3 years of experience in digital marketing, either for a single client or in an agency environment.
• Strong experience in utilizing digital tools including Hoot Suite, Active Campaign, Google Data Studio, Buffer, and Zapier.
• Fluency in English (verbal & written communication).

Benefits:
Almarai offers a competitive package, generous leave, medical coverage, discretionary bonus, training, and development.

Join Octopus by RTG as a Digital Marketing Specialist!
At Octopus, we are on a mission to empower our partners in building a strong digital presence. We are looking for a talented Digital Marketing Specialist to help us execute dynamic marketing strategies that drive revenue and enhance customer engagement.

Key Responsibilities:

• Digital Sales Strategy & Execution: Develop and implement strategies to drive revenue across social media and e-commerce platforms.
• Performance Marketing: Manage and optimize paid campaigns to maximize return on ad spend (ROAS).
• Martech & Sales Funnel Optimization: Utilize marketing technology tools to enhance lead nurturing and conversion tracking.
• Project Management: Oversee digital sales projects to ensure timely delivery within budget.
• Technical Troubleshooting: Work closely with IT teams to ensure optimal website and application performance.
• Data-Driven Decision Making: Monitor campaign performance using analytics tools to optimize strategies.
• Stakeholder Communication: Provide regular updates on digital sales performance to senior management.

Required Skills & Qualifications:

• 3+ years in digital sales or performance marketing.
• Proficient in social media ad platforms and PPC.
• Familiar with marketing automation tools and CRM systems.
• Strong project management skills.
• Analytical mindset with a good understanding of data analysis tools.

The digital marketing specialist is responsible for developing and implementing online marketing strategies to increase brand awareness and achieve business goals. He works on using social media, email, to reach the target audience. He also analyzes data and measures campaign performance to improve results and make the most of available resources.