Trade Marketing Manager

About Baazeem Trading Company

Baazeem Trading Company is a prominent FMCG distribution company operating in Saudi Arabia. The company manages a diverse portfolio of consumer brands across various sales channels within the market.

The Role of Trade Marketing Manager

Baazeem Trading Company is seeking an experienced Trade Marketing Manager to lead the trade marketing strategy and execution for its private label brands. This full-time position is based in Riyadh, Saudi Arabia, and focuses on driving brand growth, distribution, visibility, and in-store execution. The role involves close collaboration with Sales, Category, and other internal teams to enhance the performance of the company's own brands across the Saudi market.

Key Responsibilities

• Develop and execute trade marketing strategies for the company’s private label brands.
• Build annual trade marketing plans aligned with sales and brand growth objectives.
• Develop channel-specific plans across Modern Trade, Traditional Trade, Wholesale, and other relevant channels.
• Plan and execute promotions, trade activities, product launches, and in-store visibility initiatives.
• Drive distribution, availability, visibility, and execution of priority SKUs.
• Develop and implement merchandising standards and Perfect Store guidelines.
• Manage trade marketing budgets and evaluate the ROI of promotional activities.
• Analyze sales performance, market trends, shopper behavior, and competitor activities.
• Identify opportunities to improve brand penetration, market share, and channel performance.
• Work closely with Sales and Category teams on assortment, pricing, promotions, and execution priorities.
• Monitor execution in the market and ensure agreed trade plans are implemented effectively.

Candidate Requirements

Candidates for this role should possess 5-10 years of relevant experience in trade marketing, preferably within the FMCG sector. The position requires a professional who can effectively lead strategy and execution while collaborating with various internal teams.

Location and Work Type

This is a full-time position based in Riyadh, Saudi Arabia. The salary for this role will be disclosed during the interview process.