Content Specialist📣 إعلان

About the Role

Nice One is seeking a detail-oriented and creative Content Specialist to join their team in Riyadh. This full-time role focuses on creating, editing, organizing, publishing, and maintaining engaging content for mobile applications and related digital platforms. The specialist will collaborate with Product, Marketing, Design, Technology, and Customer Support teams to ensure content aligns with user experience principles and business objectives.

Key Responsibilities

• Write, edit, and adapt clear, concise, and engaging content for mobile app screens, onboarding flows, notifications, in-app messages, help content, and promotional experiences.
• Create, update, organize, and publish app content using approved content management systems, publishing tools, and digital platforms.
• Support app content strategies that align with brand standards, product goals, user needs, marketing campaigns, and customer experience objectives.
• Develop effective microcopy for user interface elements such as buttons, labels, menus, forms, error messages, confirmations, empty states, and tooltips.
• Review content for grammar, spelling, clarity, tone, consistency, accuracy, accessibility, and compliance with established editorial guidelines.
• Maintain accurate and current app content, including product information, service details, pricing, promotions, policies, FAQs, and support instructions.
• Create and coordinate push notifications, banners, alerts, pop-ups, and in-app messages to encourage engagement and provide timely information.
• Develop app content for product launches, seasonal promotions, marketing campaigns, feature releases, customer communications, and business initiatives.
• Coordinate content localization, translation, transcreation, and regional adaptation to support users across different markets and languages.
• Review content in staging and production environments, verify links and formatting, identify inconsistencies, and support app content testing before publication.
• Prepare and maintain app store descriptions, release notes, screenshots, feature highlights, keywords, and other app marketplace content.
• Apply content SEO and app store optimization principles to improve content visibility, search performance, user engagement, and app discovery.
• Create content that supports accessibility best practices, inclusive language, readability, plain-language standards, and a positive experience for diverse users.
• Work closely with Product, UX/UI Design, Marketing, Engineering, Legal, Compliance, Customer Support, and other teams to deliver accurate and effective app content.
• Follow content standards, approval workflows, publishing procedures, brand guidelines, data privacy requirements, and applicable legal and regulatory requirements.
• Monitor content engagement, conversion, completion, click-through, retention, and other relevant metrics to identify opportunities for improvement.
• Utilize user feedback, analytics, usability research, A/B testing, and performance insights to improve app content and the overall digital experience.
• Maintain content inventories, editorial guidelines, release documentation, content calendars, terminology lists, and revision records.

Required Skills and Experience

• Strong writing and editing skills.
• Experience in content management.
• Attention to detail.
• Knowledge of user experience principles.
• Ability to collaborate effectively with cross-functional teams.

Work Environment and Development

The Content Specialist will join a collaborative Digital Product Team focused on creating clear, useful, and engaging mobile app experiences. The role offers opportunities to strengthen UX writing, content strategy, product knowledge, analytics, accessibility, and digital publishing skills. This position involves cross-functional exposure, collaborating with Product, Design, Engineering, Marketing, Legal, Compliance, and Customer Support teams on digital initiatives. The team contributes to user research, experimentation, content optimization, and continuous improvement of mobile app experiences within an inclusive workplace that values diverse perspectives, clear communication, accessibility, and customer-centered content.