Marketing Specialist

About the Role

JNTA is seeking a Marketing Specialist to join our team in Riyadh, Riyadh. This full-time role focuses on developing and executing marketing strategies to drive sales growth and enhance customer engagement for our e-commerce operations. The ideal candidate will have 2-5 years of experience in marketing, with a strong understanding of digital marketing channels and e-commerce performance analysis.

Key Responsibilities

• Plan marketing content related to products, campaigns, and promotions.
• Identify new marketing opportunities and propose initiatives that support sales growth.
• Monitor competitors and customer behavior to identify marketing opportunities.
• Plan and execute seasonal and promotional marketing campaigns for the e-commerce store.
• Monitor e-commerce performance and analyze the customer journey and conversion funnel.
• Recommend improvements to increase Conversion Rate (CVR) and Average Order Value (AOV).
• Contribute to cross-selling and upselling strategies and initiatives aimed at increasing repeat purchases.
• Analyze campaign results, identify strengths, weaknesses, and opportunities for improvement.
• Plan and analyze campaigns across Pop-ups, Push Notifications, WhatsApp, and Email Marketing channels.
• Analyze customer behavior, segment customers into relevant groups, and use these segments to develop targeted marketing campaigns.

Candidate Profile

We are looking for a professional with a proactive approach to marketing and a strong analytical mindset. The candidate should be adept at identifying market trends, understanding customer behavior, and translating insights into actionable marketing strategies. A commitment to continuous improvement and a results-driven attitude are essential for success in this role.

Experience and Qualifications

• 2-5 years of experience in a marketing role, preferably with a focus on e-commerce.
• Demonstrated ability to plan, execute, and analyze marketing campaigns.
• Proficiency in analyzing e-commerce performance metrics and customer data.
• Experience with various digital marketing channels, including email, push notifications, and messaging platforms.

Work Environment

This is a full-time position based in our Riyadh office. The role requires collaboration with various internal teams to achieve marketing and sales objectives. The salary for this position will be discussed during the interview process.

Application Process

Interested candidates are invited to apply for this position. We look forward to reviewing your application and discussing how your skills and experience align with the requirements of this role at JNTA.