Digital Marketing Specialist📣 Job Ad

Position Overview:
We are seeking a talented and results-driven Digital Marketing Manager to lead our online marketing efforts. The ideal candidate will develop, implement, and manage marketing campaigns that promote our brand, products, and services. You will play a key role in enhancing brand awareness within the digital space, driving website traffic, and acquiring leads/customers. This role requires a blend of creativity, analytical skills, and strategic thinking.

Key Responsibilities:

• Develop and execute comprehensive digital marketing strategies to achieve company goals.
• Plan, manage, and optimize online advertising campaigns across platforms (Google Ads, Facebook, Instagram, LinkedIn).
• Oversee content creation for websites, blogs, social media, email, and other digital channels to ensure alignment with the brand voice.
• Use SEO, SEM, and PPC tactics to improve website traffic and rankings.
• Analyze website performance metrics and implement improvements based on insights.
• Manage and grow the company’s social media presence across key platforms.
• Collaborate with creative teams to design engaging marketing materials.
• Manage budgets for digital campaigns and report ROI to stakeholders.
• Stay updated on the latest trends and best practices in digital marketing.
• Track, analyze, and report on campaign performance, providing actionable insights to improve outcomes.

Job Requirements:
Education and Experience:

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• Proven experience (35 years) in digital marketing or a similar role.
• Demonstrated success in managing and executing digital campaigns.

Skills and Qualifications:

• Proficiency in digital marketing tools, such as Google Analytics, Google Ads, and social media platforms.
• Strong knowledge of SEO, SEM, PPC, email marketing, and content marketing strategies.
• Excellent written and verbal communication skills.
• Creative thinker with strong problem-solving skills.
• Strong project management and organizational skills.
• Ability to work collaboratively in a team environment.
• Familiarity with CRM systems and marketing automation tools (*, HubSpot, Mailchimp).
• Up-to-date with the latest trends and technologies in digital marketing.

Preferred Qualifications:

• Certifications in Google Ads, SEO, or Digital Marketing are a plus.
• Experience in e-commerce or B2B marketing.
• Knowledge of basic design principles and familiarity with graphic design tools (*, Canva, Adobe Creative Suite).

Join Our Team as a Sales Officer!
The Sales Officer is a key position at ABM, where you will play a critical role in enhancing our sales strategies and customer relationships. Your expertise will help drive our mission to provide exceptional service in the IT Services and Consulting sector.

Key Responsibilities:

• Develop and maintain long-lasting relationships with customers.
• Engage potential customers by explaining company products and encouraging purchases.
• Address customer inquiries and escalate complex issues to relevant departments.
• Gain in-depth knowledge of company offerings.
• Maintain accurate records of sales activities, appointments, and customer feedback.
• Collaborate with product and marketing teams to optimize outreach efforts.
• Provide feedback to product management regarding potential improvements.
• Conduct cost-benefit analyses for customers to guide purchase decisions.
• Analyze competitors to assess product features and market performance.

Qualifications:
A Bachelor’s degree in business administration, marketing, or a related field is preferred.

Experience:
45 years of proven sales experience is required.

About ABM:
ABM is focused on delivering a diverse portfolio of office automation, telecommunications, and related services. We pride ourselves on our customer commitment and strive to exceed expectations through innovation and quality service delivery.