Sales Manager

Job Overview

Burjline Builders is seeking an experienced Sales Manager to join their team in Riyadh. This full-time role requires a strong background in the F&B industry, with a preference for experience in the specialty coffee or café sector. The ideal candidate will have an established network within the Saudi market and a proven track record in B2B sales.

Role Purpose

The Sales Manager will be responsible for driving revenue and business growth by identifying and acquiring new B2B clients and developing existing accounts across the Saudi market. This involves developing and executing sales strategies, building strong client relationships, and identifying new commercial opportunities within the F&B sector.

Key Responsibilities

• Develop and execute sales strategies to achieve revenue and business growth targets.
• Identify and acquire new B2B clients and business opportunities across the Saudi market.
• Build and maintain strong relationships with corporate clients, hotels, restaurants, cafés, offices, retailers, and other F&B businesses.
• Develop partnerships and commercial opportunities within the specialty coffee and F&B sector.
• Manage the complete sales cycle from lead generation to negotiation, closing, and account management.
• Prepare proposals, quotations, presentations, and commercial agreements.
• Maintain a strong sales pipeline and provide regular sales forecasts and reports.
• Identify market trends, customer needs, and competitor activities.
• Strengthen relationships with existing clients and identify opportunities for upselling and business expansion.
• Coordinate with Operations, Marketing, and other internal teams to ensure smooth service delivery.
• Represent the company at exhibitions, networking events, industry meetings, and business functions.

Qualifications and Experience

• Bachelor’s degree in Business Administration, Marketing, Hospitality, or a related field.
• 5–8 years of sales experience within the F&B industry in Saudi Arabia.
• Strong preference for candidates with experience in specialty coffee, cafés, restaurants, or F&B brands.
• Established network and strong connections within the Saudi F&B market.
• Proven track record in B2B sales, business development, and achieving sales targets.
• Strong understanding of the Saudi F&B market and customer landscape.
• Proficiency in Microsoft Office and CRM systems.
• A valid Saudi driving license is preferred.

Required Skills

• Excellent communication, presentation, negotiation, and relationship-building skills.
• Strong commercial and business development mindset.

Application Process

Candidates who meet the above qualifications are encouraged to apply for this role.