Marketing Manager📣 إعلان

About the Role

Saudi Gold Refinery (SGR) is seeking a Marketing Manager in Riyadh, Saudi Arabia. This full-time role is responsible for leading the strategic positioning of SGR's LBMA-grade bullion and precious metal products. The Marketing Manager will drive brand governance, digital engagement, and market intelligence to support commercial growth, aligning with Vision 2030 objectives. The role requires 5-10 years of experience and reports directly to the Deputy CEO.

Role Context and Purpose

The incumbent will ensure that all communications reflect SGR’s operational excellence in refining, assay, and responsible sourcing. This position plays a key role in translating technical capabilities into compelling market narratives, bridging the gap between industrial operations and commercial strategy while maintaining strict regulatory compliance.

Key Responsibilities

• Defines and implements the brand strategy for SGR’s product portfolio, ensuring consistency across all domestic and international channels.
• Oversees the corporate website and social media platforms to deliver accurate, timely, and engaging content to B2B stakeholders.
• Conducts regular competitive analysis and market research to inform pricing strategies and product development initiatives.
• Produces technical and commercial content, including white papers and case studies, highlighting SGR’s refining and assay capabilities.
• Plans and manages SGR’s participation in industry conferences and trade shows to enhance brand visibility and networking opportunities.
• Selects and oversees external agencies for digital marketing, design, and event logistics to ensure quality and cost efficiency.

Performance Metrics

• Achievement of annual lead generation targets from digital channels.
• Successful execution of brand refresh within the first six months.
• Positive feedback from internal stakeholders on marketing support effectiveness.
• Zero compliance violations in marketing materials during audits.
• Increased brand awareness metrics as measured by social media and web analytics.
• On-time and on-budget delivery of all major marketing campaigns and events.
• Completion of quarterly market intelligence reports with actionable insights.

Experience and Qualifications

Candidates should possess 5-10 years of relevant experience in marketing management, preferably within an industrial or B2B context. A strong understanding of digital engagement strategies and market intelligence is required.

Work Environment

This is a full-time position based in Riyadh, Saudi Arabia, within the Saudi Gold Refinery. The role involves working closely with the Deputy CEO and various internal and external stakeholders.