Social Media & Marketing Lead

About the Role

ATMET, a fast-rising startup, is establishing an in-house marketing department. We are seeking a Social Media & Marketing Lead based in Riyadh, Saudi Arabia, to manage our marketing operations. This role begins as a part-time position with the potential to transition into a full-time Marketing Lead or Head of Marketing role as the company grows.

Role Overview

The Social Media & Marketing Lead will bridge creative content development with marketing execution. This involves hands-on content creation, including weekly visits to Riyadh venues for short-form video shoots, as well as coordinating external freelancers such as graphic designers and SEO specialists to implement the broader marketing strategy.

Key Responsibilities

• Develop, plan, and execute the monthly social media content calendar.
• Conduct weekly visits to Riyadh venues/locations to capture mobile video content (Reels, TikToks, Behind-the-Scenes).
• Edit short-form videos using mobile tools (*, CapCut, InShot) and compose native Arabic/English copy.
• Publish social media posts and engage with the audience.
• Lead and brief external freelancers, including graphic designers, performance marketers, and SEO specialists.
• Review deliverables, ensure quality standards, and manage campaign timelines.
• Act as the central point of contact for all marketing collateral and brand execution.
• Contribute to establishing marketing workflows, brand guidelines, and content processes.
• Track engagement and campaign metrics to inform marketing strategy.

Qualifications and Experience

• 5-10 years of experience in social media and marketing roles.
• Demonstrated entrepreneurial and creative capabilities.
• Proficiency in mobile video editing tools.
• Ability to write compelling copy in both Arabic and English.
• Experience in coordinating and managing external freelancers.

Work Arrangement and Compensation

This is a part-time position based in Riyadh, offering a flexible hybrid/remote structure with required local venue visits approximately once a week. The monthly part-time retainer is 3,000 – 5,000 SAR.

Career Progression

This role offers a clear path for growth, with the intention for the successful candidate to transition into a full-time Marketing Lead or Head of Marketing position as ATMET expands its operations.