Marketing Manager📣 إعلان

About the Marketing Manager Role

WhiteRock Group is seeking a Marketing Manager to lead and execute marketing strategies for its diverse brands and concepts. This is a full-time, on-site position based in Riyadh. The role is instrumental in building brand awareness, driving customer acquisition, and supporting sales growth across the GCC region.

Company Context

WhiteRock develops distinctive, story-driven concepts within the F&B landscape, focusing on flavor, space, and experience. Their portfolio includes UR Cookies, a leading cookie brand in the GCC, PRO•, a high-protein snack brand, and CO2, a B2B cold chain logistics solution. The company is committed to innovation and consumer-centric experiences.

Key Responsibilities

• Manage content and creative brief development.
• Coordinate marketing efforts with design, operations, and product teams.
• Ensure consistent brand messaging and presence across all consumer touchpoints.
• Analyze market trends and customer insights to inform marketing strategies.
• Track and report on the performance of marketing initiatives and campaigns.
• Oversee marketing budgets and manage relationships with external agencies and vendors.
• Prepare regular reports for leadership on marketing activities and outcomes.
• Support the execution of new product launches, in-store activations, and events.
• Identify opportunities to enhance WhiteRock's market presence in Riyadh and the broader GCC.

Qualifications and Experience

• Proven experience in marketing management, preferably within the F&B, retail, or consumer brand sectors.
• Demonstrated track record of planning and executing multi-channel marketing campaigns.
• Proficiency in brand positioning, storytelling, and campaign development.
• Familiarity with digital marketing tools and channels, including social media, performance marketing, email, content marketing, and basic analytics.
• Ability to conduct and interpret market research and consumer insights.
• Experience managing agencies, vendors, and cross-functional teams.
• Strong project management and organizational skills.
• Analytical mindset with experience in marketing KPIs, dashboards, and budget tracking.
• Bachelor’s degree in Marketing, Business, Communications, or a related field.

Skills and Competencies

• Excellent written and verbal communication skills in English.
• Arabic language skills are considered an advantage.
• Ability to translate business objectives into effective marketing plans.
• Strong understanding of market dynamics and consumer behavior.

Work Environment and Location

This is a full-time, on-site role based in Riyadh. The Marketing Manager will be responsible for marketing efforts across the Riyadh and wider GCC markets.