Digital Marketing Generalist / Growth Marketer📣 إعلان

منذ ساعتين تقريبا

	نوع العقد	دوام كامل
	طبيعة الوظيفة	بالموقع
	الموقع	مكة المكرمة

وصف الوظيفة

About the Role

Daob is seeking a Digital Marketing Generalist / Growth Marketer to join its team in Makkah, with work locations in Jeddah and Makkah. This full-time role requires a versatile individual capable of bridging performance-driven paid acquisition with fast-paced content creation. The position involves testing ad creative concepts, producing short-form videos, writing compelling copy, and executing paid advertising campaigns across various digital channels.

Key Responsibilities

Launch, manage, and optimize paid advertising campaigns across platforms such as Meta Ads, TikTok Ads, and Google Ads.
Monitor daily spend, analyze campaign performance metrics including CPA, ROAS, and CTR, and adjust targeting strategies as needed.
Prepare actionable performance reports to support continuous growth initiatives.
Brainstorm, script, and shoot high-converting short-form videos in a UGC style using a smartphone.
Edit fast-paced videos tailored for TikTok, Instagram Reels, and YouTube Shorts using tools like CapCut.
Identify and leverage social media trends, viral sounds, and content formats relevant to the target audience.
Write clear and persuasive ad copies, including hooks, value propositions, and calls-to-action, designed for conversion.
Draft scripts for video ads and engaging captions for daily social media posts.
Maintain visual brand consistency across digital channels using tools such as Canva and AI image generators.
Design simple ad creatives, story frames, and thumbnails efficiently without requiring a dedicated graphic designer.

Required Experience

Candidates should possess 0-1 years of experience in a relevant digital marketing role. The ideal candidate will be fast-learning and execution-driven.