Deputy Manager Public Relations

About the Role

Yanbu Aramco Sinopec Refining Company (YASREF) Ltd. is seeking a Deputy Manager Public Relations to lead, supervise, and direct public relations activities supporting the organization. This full-time position is based in Al Madinah, specifically covering operations in Yanbu and Medina. The role focuses on ensuring effective media relations, publications, press formalities, and both internal and external communications, aligning all public relations service activities with operational priorities.

Key Responsibilities

• Develop and implement communication plans in line with YASREF's strategy, goals, and budget.
• Monitor media relations to achieve high-level exposure across print, broadcast, and online media.
• Cultivate new contacts within business, industry, and media, while leveraging existing relationships.
• Collaborate with corporate planning or management to prepare press releases and other media communications.
• Ensure the effectiveness of all internal communications, including email, intranet, mobile, and cross-functional communications, to enhance organizational productivity.
• Conduct periodic internal communication surveys and implement measures, workshops, or exercises to improve communication levels.
• Manage external communications such as press releases, press conferences, advertising, and interactions with external agencies to add value to the organization.
• Maintain positive community relations with all external stakeholders.
• Plan and develop communication programs or publications to foster favorable public and stockholder perceptions of the organization's achievements and responsibilities.
• Develop, design, or create new publications, applications, ideas, relationships, systems, or products, including artistic contributions.
• Represent the organization to customers, the public, government, and other external sources as instructed by management.
• Provide consultation and advice to other departments on preparing informative material for employees and the general public.
• Conduct research, write, and edit content for various publications and press.
• Oversee multimedia production, including photography and videography, to enhance the organization's image.
• Create media content for news stories for publication or broadcast.
• Manage various events on time, within budget, and in line with organizational expectations.
• Examine budget estimates for completeness, accuracy, and compliance with procedures.
• Assess cost-effectiveness of products, projects, or services, and track actual costs against budgets.
• Develop service policies, guidelines, and instructions, ensuring resource availability to meet set standards.
• Coordinate with the internal control team to ensure controls are established, monitored, and complied with, addressing and resolving procedural risks.
• Coordinate with the Operational Excellence (OE) team to introduce quality models as per OE guidelines.
• Manage YASREF's Corporate Social Responsibility initiatives and activities.
• Perform other job-related duties as assigned by the direct supervisor.

Qualifications and Experience

• A minimum of 10 years of relevant experience in public relations or a related field.
• Demonstrated ability to lead and supervise public relations activities effectively.
• Strong understanding of media relations, internal and external communications, and publication processes.

Internal Communications

The Deputy Manager Public Relations will report and refer to the hierarchy on a regular basis, implementing pertinent policies and exchanging information. This role involves discussing and understanding relevant KPIs and performance parameters, and providing public relations services to other internal organizations.

Work Environment

This is a full-time position within Yanbu Aramco Sinopec Refining Company (YASREF) Ltd., located in Al Madinah, with activities focused on Yanbu and Medina. The role requires a proactive approach to managing diverse public relations functions in a dynamic corporate environment.