Digital Marketing Specialist📣 Job Ad

Join Orange Theory as a Digital Marketing Specialist!
We are looking for a passionate Digital Marketing Specialist to enhance our brand presence and drive business growth. As part of our team, you will have the opportunity to work in a vibrant environment that encourages creativity and innovation.

About the Role:
This is a full-time on-site position based in Riyadh. You will be responsible for:

• Executing social media marketing campaigns
• Managing digital marketing strategies
• Analyzing web analytics
• Overseeing online marketing activities
• Producing engaging content
• Coordinating marketing efforts

Qualifications:
The ideal candidate will possess:

• Social Media Marketing and Online Marketing skills
• Digital Marketing and Web Analytics skills
• Excellent Communication skills
• Proficiency in digital marketing tools and platforms
• Ability to analyze data and derive actionable insights
• Bachelor's degree in Marketing, Communications, Business, or related field
• Experience in the fitness industry is a plus

About the Role:
Novay AI is looking for a highly skilled and creative Digital Marketing Specialist to join our growing team. The ideal candidate will be responsible for creating and managing integrated digital marketing strategies including content design, video production, paid ad campaigns, mobile and web UX optimization, and leveraging AI tools to enhance performance and efficiency.

Key Responsibilities:

• Manage the company’s presence across all major social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.).
• Design engaging visual content including graphics, short videos, and motion graphics for various digital channels.
• Plan, execute, and optimize paid advertising campaigns (Google Ads, Meta Ads, TikTok Ads, etc.).
• Enhance user experience and interface (UI/UX) for websites and mobile apps, ensuring consistency and usability.
• Utilize AI-powered tools (*, ChatGPT, Midjourney, Canva AI) for content generation, analytics, and campaign optimization.
• Analyze campaign performance metrics and deliver regular reports with actionable insights and ROI tracking.
• Collaborate closely with content creators, designers, and the sales team to ensure cohesive branding and messaging.
• Stay up to date with digital marketing trends, tools, and technologies.

Required Qualifications & Skills:

• Bachelor’s degree in Marketing, Digital Media, Design, or related field.
• Minimum 3 years of experience in digital marketing.
• Proficiency in design and video editing tools: Adobe Photoshop, Illustrator, Premiere Pro, After Effects, etc.
• Solid experience in managing paid campaigns across major platforms (Google, Meta, TikTok).
• Good knowledge of SEO, web analytics, and user experience design.
• Familiarity with AI-powered marketing tools for content creation and performance optimization.
• Excellent copywriting and creative messaging skills.
• Strong organizational and teamwork abilities with the ability to manage multiple projects on deadlines.

Work Environment:

• Creative, collaborative, and future-focused culture.
• Opportunities for upskilling and growth in the AI & tech marketing space.
• Involvement in cutting-edge projects with real business impact.

Why Join Novay AI?
At Novay AI, we don’t just follow trends—we build the future. You’ll work on innovative digital solutions powered by artificial intelligence, while growing professionally in a supportive and modern environment. Join us to be part of the next wave of digital transformation.

About the Company:
At Maharah, we work on elevating the human resources sector in the region by providing manpower services for the public and private sectors, and meeting the needs of the local market through an integrated services, including the services of the business sector, the individuals sector, Esnad Maharah – Nationalization Program – and the talent hub platform services. Maharah aims to provide the market with national and foreign manpower, highly qualified in more than 280 professions, as well as providing innovative solutions to human resources departments in various sectors.

Overview:
We are seeking a motivated and results-driven Digital Marketing Specialist with 2 years of experience to join our dynamic marketing team. The ideal candidate will have a strong understanding of digital marketing strategies and techniques, and a passion for driving online engagement and conversions.

Responsibilities:

• Develop, implement, and manage digital marketing campaigns across various platforms (*, social media, email, SEO, PPC).
• Analyze and report on campaign performance metrics, optimizing strategies for maximum effectiveness.
• Collaborate with cross-functional teams to create engaging content that aligns with brand objectives.
• Conduct market research to identify trends and insights, adjusting strategies as needed.
• Manage social media accounts, including content creation, scheduling, and community engagement.
• Assist in the development of marketing materials, including graphics and promotional content.
• Stay up-to-date with the latest digital marketing trends and technologies.

Qualifications:

• Bachelor's degree in Marketing, Communications, or a related field.
• 2 years of experience in digital marketing, with a proven track record of successful campaigns.
• Proficiency in digital marketing tools (*, Google Analytics, SEO tools, social media management platforms).
• Strong analytical skills and ability to interpret data to make informed decisions.
• Excellent written and verbal communication skills.
• Ability to work independently and as part of a team in a fast-paced environment.

Skills and characteristics:

• Communication.
• Microsoft office.
• Handling work pressure.
• The ability to persuade.
• Accuracy and attention to detail.
• Leadership.

Benefits:

• 8 hours a day with one hour flix (8am to 4pm or 9am to 5pm).
• One day remote work per month.
• Yearly bonuses as per company policy.
• Yearly increment as per company policy.