Digital marketing specialist Jobs in Riyadh

• Write and edit Arabic copy for:
  • Social media platforms
  • Websites and SEO-driven content
  • Video scripts and voiceovers
  • Awards submissions
  • Brand manifestos and campaign messaging
  • User experience journeys and digital touchpoints
• Analyse client briefs and develop insights, trends, and strategic recommendations
• Conduct and interpret research (quantitative, qualitative, behavioral) to inform content direction
• Create evidence-based communication strategies that are both creative and results-driven
• Lead and contribute to brainstorming sessions and creative workshops
• Author proposals and creative platforms that align with client goals
• Adapt tone and style to suit different industries and audiences
• Work closely with creative and production teams to ensure alignment and quality
• Support client growth by identifying new content opportunities and strategic directions
• Contribute to pitch development and new business presentations
• Advocate for the value of Arabic copywriting as a strategic service

• 3+ Years of proven experience in Arabic copywriting across multiple sectors
• Strong portfolio showcasing creative and strategic writing in Arabic
• Deep understanding of culture, language nuances, and consumer behavior
• Ability to think conceptually and translate ideas into compelling narratives
• Excellent communication and presentation skills in Arabic and English
• Familiarity with SEO, UX writing, and digital content best practices
• Experience working in fast-paced, collaborative environments
• Curiosity, bold thinking, and a proactive approach to learning and development

• Manage and operate the company's accounts on TikTok, Snapchat, Instagram, LinkedIn, and Twitter.
• Create and manage advertising campaigns using Google Ads (Search, Display, Performance Max, Remarketing), TikTok Ads Manager, Snap Ads Manager, Meta Ads Manager (Instagram/Facebook), and LinkedIn Campaign Manager.
• Develop and execute digital marketing campaigns throughout the project lifecycle.
• Ensure alignment of campaigns with client needs and objectives.
• Provide analytical reporting of campaign performance to stakeholders.

• Bachelor's degree or equivalent experience.
• Proficiency in Microsoft Office Suite (Outlook, Excel, Word, PowerPoint).
• Experience with SEO and SEM.
• Strong written, verbal, and collaborative skills.

• Manage advertising campaigns on major platforms like Meta, Google, TikTok, and Snapchat.
• Possess a deep understanding of performance indicators, primarily Return on Advertising Spend (ROAS).
• Analyze results, test ads, and optimize performance.
• Oversee advertising content in terms of creative ideas and angles.
• Experience in conversion tracking, customer journey analysis, and sales optimization.
• Exhibit commitment, seriousness, and a sense of responsibility.

• Develop and execute comprehensive digital marketing strategies across all major platforms.
• Manage and optimize paid advertising campaigns (Google Ads, Meta, Snapchat, TikTok).
• Analyze campaign performance and prepare detailed, data-driven reports.
• Manage social media accounts and develop effective content plans.
• Improve SEO performance and enhance user experience to boost conversions.
• Collaborate closely with content and design teams to ensure consistent brand messaging.

• 3–5 years of experience in digital marketing.
• Strong proficiency in paid ads management and analytics tools such as Google Analytics.
• Solid understanding of social media strategies and current marketing trends.
• Excellent analytical skills with the ability to make data-driven decisions.
• Ability to work under pressure and manage multiple campaigns simultaneously.

• Develop and implement digital marketing strategies for diagnostic imaging, radiotherapy, laboratory, and outpatient services.
• Manage the website, ensuring updated content, SEO optimization, and a seamless user experience.
• Plan and execute paid online campaigns across various platforms, including Google Ads and social media.
• Create engaging content for social media tailored to the Saudi healthcare audience.
• Monitor and manage online reputation, responding to patient reviews professionally.
• Create and optimize email marketing campaigns for patient education and service promotions.
• Collaborate with teams to produce patient-centric content.
• Analyze performance metrics to guide decision-making.
• Stay updated with digital marketing trends and ensure compliance with regulations.

• Bachelor’s degree in Marketing, Digital Media, or related field.
• 3–5 years of digital marketing experience, preferably in healthcare.
• Strong SEO/SEM and analytics knowledge.
• Experience in content creation and graphic design tools.
• Bilingual in Arabic and English.

• Creativity in digital content.
• Strong analytical skills.
• Excellent communication abilities.
• Patient-centered approach and cultural sensitivity.

A specialized sports center in Pilates and yoga announces its need for a part-time digital marketing specialist who possesses creativity and skill in managing and executing marketing campaigns, aimed at enhancing the studio's presence, increasing subscriptions, and building a community interested in fitness and health.

Responsibilities:
• Develop and implement customized digital marketing strategies for the fitness and Pilates sector.
• Design posts that align with the studio's identity (static designs - infographics - stories).
• Create creative and engaging content (images - videos - reels).
• Photograph Pilates sessions and exercises to produce visual content that reflects a healthy lifestyle.
• Manage social media accounts, engage with followers, and respond to inquiries.
• Design and manage paid advertising campaigns to increase bookings and subscriptions.
• Analyze content and campaign performance and provide periodic reports.
• Collaborate with trainers and management to launch promotional offers and programs.
• Monitor competitors and market trends to innovate new marketing ideas.

Requirements:
• Experience in digital marketing and content management.
• Experience in designing posts using design tools (Canva or Photoshop).
• Strong skills in filming and editing videos (editing - reels).
• Good understanding of the fitness and Pilates sector (additional advantage).
• Ability to manage advertising campaigns across various platforms.
• Spirit of creativity and ability to work independently within defined hours.

Nature of work:
• Remote work (requires attendance twice a week at the studio)