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نوع العقددوام كامل
طبيعة الوظيفةبالموقع
الموقعالرياض

وصف الوظيفة

About Americana Restaurants

Americana Restaurants is a leading operator of restaurant brands across the MENA region. We are seeking a dedicated professional to join our team in Riyadh, Saudi Arabia, for a full-time position as a Digital Partners Lead.

The Digital Partners Lead Role

This role is responsible for driving revenue growth and managing relationships with multiple brands and aggregators. The primary objectives include minimizing non-commission spend on aggregators, such as marketing, compensations, and credits, while maximizing aggregator platform efficiency for order capture and processing.

Key Responsibilities

  • Define growth strategies for each brand and aggregator under responsibility.
  • Build strong relationships with aggregators and support senior management during negotiations and contract renewals.
  • Act as the in-house expert on the aggregator landscape, dynamics, and potential disruptions for responsible markets.
  • Lead aggregator operations management in collaboration with internal operational stakeholders.
  • Streamline ways of working with aggregators, including IT projects.
  • Oversee marketing spends on aggregators, driving for optimal ROI for the business.
  • Provide disciplined visibility into business performance by designing and distributing reporting matrices, scorecards, and reports.
  • Ensure the completion of projects and initiatives to meet KPIs, engaging stakeholders in technology, finance, revenue management, and aggregators.
  • Report and articulate the status and progress of respective projects, tasks, and responsibilities in formal and informal settings.
  • Define and closely track targets for key guest experience metrics on aggregators, such as store ratings.
  • Create intervention projects to address any guest experience deviations and liaise with Brand, HD, and CC operations teams.
  • Define the aggregator roll-out playbook when launching new aggregators, addressing all deployment aspects that could impact commercials or guest experience.
  • Support the Brand, HD, and CC operations teams on aggregator channel initiatives, if required.

Commercial Management and Growth

  • Forecast annual sales and transaction targets with monthly, weekly, and daily breakdowns.
  • Create monthly and weekly marketing plans to achieve forecasts, carefully considering brand and channel cannibalization.
  • Minimize marketing spend on aggregators while maximizing conversions and ROI.
  • Minimize other expenses on aggregators, such as credits paid or commission ramp-up due to threshold breaches.
  • Identify other key drivers of revenue and profitability (transactions, average check, sales mix, order frequency) and ensure they are addressed in the comprehensive growth plan for each aggregator.
  • Liaise with Brand, FPA, and franchisor teams to ensure buy-in, approvals, and DoA for all forecasts and growth plans.

Qualifications and Experience

Candidates for the Digital Partners Lead position should possess 8-10 years of relevant professional experience. The ideal candidate will demonstrate a strong understanding of digital platforms, e-commerce, and partnership management, preferably within the restaurant or retail sector.

Application Information

If you meet the qualifications and are prepared to contribute to a dynamic team, we encourage you to apply.


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