Trade Marketing Assistant Manager📣 إعلان

About the Trade Marketing Assistant Manager Role

Basamh Group is seeking a Trade Marketing Assistant Manager to support the development and execution of trade marketing strategies. This full-time position is based in Jeddah and Makkah, Saudi Arabia. The role involves driving brand growth, enhancing market performance, and increasing customer engagement within defined budgets and business objectives.

Key Responsibilities

• Support the creation and implementation of the Annual Development Plan (ADP), translating business goals into monthly initiatives, launch plans, and customer activation schedules.
• Collaborate with Sales, Supply Chain, Finance, Merchandising, and Space Planning teams to ensure effective execution of brand, SKU, channel, and customer-specific initiatives.
• Implement and oversee trade marketing activities, including promotions, trade programs, displays, Point of Sale Materials (POSM), and customer-specific actions, ensuring alignment with brand priorities.
• Contribute to Demand and Sales Review meetings by providing sales analysis, market insights, and recommendations to improve forecast accuracy and business outcomes.
• Prepare business reviews, performance reports, and presentations that detail achievements, risks, gaps, and opportunities for improvement.
• Maintain regular communication with principals, sharing performance updates, initiative progress, market intelligence, and key business insights.
• Assist with New Product Development (NPD) launches by ensuring readiness, tracking performance, and coordinating necessary adjustments.
• Monitor retail audits, On-Shelf Availability (OSA), distribution, and execution metrics to identify areas for improvement and enhance in-market performance.
• Analyze sales, customer, competitor, and market data, supplemented by regular market visits and store checks, to generate actionable growth recommendations.
• Track customer expansion plans, market trends, and competitive activities to identify opportunities and support proactive commercial decision-making.
• Review trade marketing investments and ad-hoc initiatives to ensure budget adherence, optimize Return on Investment (ROI), and support continuous improvement efforts.

Qualifications and Requirements

• A Bachelor's degree in Business Administration, Marketing, or a related field. An MBA is considered a plus.
• A minimum of 2-5 years of relevant professional experience.
• Excellent communication and interpersonal skills.
• Familiarity with retail and distribution channels.
• An understanding of market trends and consumer behavior.

About Basamh Group

Basamh Group has over 75 years of experience building a consumer-centric ecosystem across the MEA region. The company's operations include Basamh Trading Company (BTC) for distribution, Specialized Food Services (SFS) for HORECA, GoodyCo for marketing and brand building, and Thokoman Foods for manufacturing. The company is guided by core values of ownership, passion to grow, transparency, and family spirit, aiming to foster long-term partnerships and inspire future leaders.

Work Environment and Culture

Basamh Group offers dynamic professional opportunities designed to inspire growth and innovation. The company is committed to continuous development through hands-on learning, online resources, interactive training, and personalized coaching. Reflecting the core value of family spirit, the work environment is cultivated to be supportive and empowering, ensuring individuals feel valued and fulfilled as part of the Basamh Group team.