Marketing Manager📣 إعلان

About the Role

Matar Al-Baqami Holding is seeking a Marketing Manager to join its team in Al Khobar, Eastern Province. This full-time role is central to developing and executing marketing strategies that enhance the company's market presence and support its growth objectives.

Role Overview

The Marketing Manager will be responsible for developing, implementing, and overseeing comprehensive marketing strategies. This position aims to enhance brand awareness, drive customer engagement, and support overall business growth for Matar Al-Baqami Holding. The role involves managing campaigns, leading the marketing team, analyzing market trends, and ensuring consistent brand communication across all channels.

Key Responsibilities

• Develop and implement comprehensive marketing strategies aligned with business objectives.
• Manage the marketing budget and ensure cost-effective campaign execution.
• Lead, mentor, and supervise the marketing team to achieve performance goals.
• Maintain and strengthen the company’s brand identity across all communication channels.
• Ensure consistency in messaging, tone, and visuals in all marketing materials.
• Plan and execute digital and traditional marketing campaigns.
• Oversee content creation including social media posts, promotional materials, and advertising copy.
• Coordinate with internal departments and external agencies to ensure seamless campaign delivery.
• Conduct market research to analyze customer behavior, industry trends, and competitor activities.
• Prepare reports and insights to support strategic decision-making.
• Track and measure the performance of marketing campaigns using KPIs and analytics tools.
• Enhance customer experience through targeted engagement initiatives.
• Manage company presence across social media platforms and digital channels.
• Plan and manage events, exhibitions, product launches, and brand activations.
• Ensure all promotional activities reflect the company’s marketing objectives.

Qualifications and Experience

• Bachelor’s degree in Marketing, Business Administration, or a related field (MBA is a plus).
• Proven experience as a Marketing Manager or in a senior marketing role.

Required Skills and Knowledge

• Strong knowledge of digital marketing, branding, and campaign management.
• Proficiency in marketing tools and platforms (Google Analytics, SEO/SEM tools, CRM systems, social media management tools).
• Excellent communication, leadership, and project management skills.
• Strong analytical skills with the ability to interpret market data and campaign results.
• Creative thinking with attention to detail.
• Ability to work in a fast-paced environment and manage multiple projects simultaneously.

Work Environment

This is a full-time position based in Al Khobar, Eastern Province. The role requires a proactive approach within a dynamic team environment.