Digital Marketing Manager

📣 إعلان

منذ ساعتين تقريبا

	نوع العقد	دوام كامل
	طبيعة الوظيفة	بالموقع
	الموقع	الرياض

وصف الوظيفة

About the Role

Cenomi Centers is seeking a Digital Marketing Manager to lead its digital marketing initiatives. This full-time position is based in Riyadh and focuses on enhancing brand awareness, customer engagement, and driving business growth through digital channels. The role requires 5-10 years of experience.

Key Responsibilities

Support the development of the annual digital marketing plan, including KPIs, budget, policies, and procedures.
Lead the strategy, development, and optimization of Cenomi Centers’ digital touchpoints such as the website, social media, and other digital platforms, ensuring a consistent customer experience.
Develop and execute social media and digital marketing strategies to increase engagement, brand visibility, footfall, and customer acquisition across relevant channels.
Collaborate with mall management and cross-functional teams to identify events, promotions, and key activities, ensuring content relevance and brand alignment.
Develop and manage integrated digital campaigns across social media, email, SEO/SEM, content marketing, and paid advertising, leveraging CRM and marketing automation for customer segmentation, personalization, and retention.
Monitor and analyze digital performance, including traffic, conversion rates, customer acquisition costs, and ROAS, using insights for continuous optimization.
Manage agencies, vendors, and strategic partnerships, while staying updated on digital trends, tools, and technologies to identify opportunities and enhance the customer journey.

Qualifications and Experience

Bachelor’s degree in Marketing, Digital Marketing, Business Administration, or a related field.
5+ years of overall experience, with at least 3 years specifically in a digital marketing role.
Previous experience in the retail, consumer products, or e-commerce sectors is preferred.
Proven experience in developing and managing successful digital marketing campaigns.

Required Skills

Strong understanding of digital marketing tools and channels, including SEO, PPC, content marketing, social media, and analytics platforms.
Experience with web analytics and data-driven marketing strategies (*, Google Analytics, marketing automation platforms).
Excellent written and verbal communication skills, with the ability to build relationships and influence cross-functional teams.
Creative in identifying target audiences and designing engaging digital campaigns that drive conversions.
Tech-savvy and current with the latest trends in digital marketing and e-commerce.
Strong organizational skills and the ability to manage multiple projects and deadlines effectively.