Digital Marketing & Business Analyst

About Digital Virgo

Digital Virgo is a global leader in mobile payments and digital services, offering innovative monetization solutions that connect merchants, operators, and consumers. The company operates in over 40 countries, supporting partners in growing their digital businesses through high-performing subscription services, digital entertainment, payment solutions, and customer acquisition strategies.

The Role

Digital Virgo is seeking a Digital Marketing & Business Analyst to support the expansion of its digital services in Riyadh, Saudi Arabia. This full-time role combines business analysis, marketing coordination, and operational project management to drive growth within the Saudi digital ecosystem. The position requires 2-5 years of relevant experience.

Key Responsibilities

• Monitor the performance of Digital Virgo's digital services using key business and marketing KPIs, including traffic, conversion, subscriptions, revenue, churn, customer acquisition, retention, and ROI.
• Analyze business performance to identify optimization opportunities and improve profitability.
• Conduct competitive analysis, benchmark market trends, and identify new growth opportunities within the Saudi digital ecosystem.
• Produce structured weekly and monthly performance reports with clear insights and actionable recommendations.
• Support forecasting activities and monitor business performance against established objectives.
• Support the planning and execution of digital marketing campaigns across various acquisition channels.
• Monitor campaign performance and recommend optimization actions based on data analysis.
• Collaborate with Marketing, Product, Business Development, and Operations teams to ensure campaigns align with business objectives.
• Contribute creative ideas to improve customer acquisition, engagement, and retention.
• Assist in developing localized marketing materials and messaging adapted for the Saudi market.
• Coordinate the launch of new digital services and marketing initiatives.
• Monitor project timelines and ensure deliverables are completed on schedule.
• Coordinate with Product, Technical, Marketing, Business Development, Operations, Customer Care, and external partners.
• Monitor operational performance and proactively identify issues affecting business results.
• Participate in service testing, launch preparation, and post-launch monitoring.
• Build strong relationships with internal stakeholders and external partners.
• Ensure effective communication across all teams involved in project delivery.
• Prepare presentations and business reports for management.
• Support cross-functional collaboration to ensure smooth execution of strategic initiatives.

Required Experience

Candidates should have 2-5 years of experience. Experience in one or more of the following industries is highly valued:

• Mobile Payments
• Telecom
• Value-Added Services (VAS)
• Digital Content
• Digital Advertising
• FinTech
• Subscription-based Digital Services

Work Environment

This is a full-time position based in Riyadh, Saudi Arabia.