General Manager of Art & Culture (GGR )📣 Job Ad

About the General Manager, Art & Culture

Qiddiya is seeking a General Manager of Art & Culture to lead its Arts and Culture program in Riyadh. This full-time role involves overall accountability for strategy, performance, governance, stakeholder leadership, and long-term value creation. The General Manager will set the strategic direction and operating model for the asset, ensuring pre-opening readiness and post-opening performance, while delivering a distinctive cultural proposition, strong commercial outcomes, and operational excellence in line with shareholder objectives.

Core Leadership Responsibilities

• Lead the overall strategy, operating model, and business plan for the arts and culture program.
• Manage full P&L accountability, including budgeting, forecasting, financial performance, and cost control.
• Drive commercial growth and deliver approved business objectives across key revenue streams.
• Oversee the establishment and mobilization of the operating company prior to opening.
• Ensure readiness across people, processes, systems, governance, and operational interfaces.
• Lead cross-functional coordination with development and delivery teams to ensure readiness for opening.
• Direct overall operational performance and delivery of approved operating and financial plans.
• Ensure safe, efficient, guest-centric operations and continuous improvement in service quality and performance.

Cultural Vision and Visitor Experience

• Set the strategic direction for the cultural proposition and overall visitor experience.
• Ensure cultural programming reflects national heritage, strengthens destination positioning, and supports commercial objectives.
• Oversee programming and guest experience performance as key drivers of visitation and asset success.

Stakeholder Engagement and Governance

• Lead relationships with government entities, cultural institutions, strategic partners, and other key external stakeholders.
• Represent the program in matters relating to strategic partnerships, external coordination, and destination positioning.
• Secure stakeholder alignment and support on matters critical to the asset's positioning, approvals, and long-term success.
• Act as the primary interface to Asset Management and QIC on business performance, strategic matters, and key risks.
• Ensure operations align with shareholder objectives, governance requirements, and delegated authorities.
• Coordinate effectively with centralized and shared functions to ensure alignment with QIC priorities and operating requirements.

Required Qualifications and Experience

• Minimum of 15 years of executive leadership experience with full accountability for business performance, commercial outcomes, and operational delivery.
• Saudi national with strong cultural relevance and a well-established understanding of the local stakeholder ecosystem.
• Demonstrated credibility with the Ministry of Culture, royal entities, and international partners.
• Proven track record of leading a comparable cultural, heritage, or visitor destination.
• Experience leading a multi-asset, high-footfall environment with complex stakeholder and operational requirements.

Key Performance Metrics

• Successful establishment of the operating company and readiness for opening.
• Revenue performance and delivery against approved operating budgets.
• Operational excellence across safety, service quality, and overall asset performance.
• Visitor satisfaction, visitation, and spend performance.
• Effectiveness of cultural programming in supporting destination positioning and commercial outcomes.
• Stakeholder confidence and effectiveness of external relationships.
• Strength of organizational capability, leadership, and team performance.