Marketing Executive

About the Role

Mindware is seeking a Marketing Executive to join its team in Riyadh, Saudi Arabia. This full-time role is responsible for developing and implementing marketing campaigns to promote the company's products and services. The Marketing Executive will manage a range of responsibilities, including creative, analytical, digital, commercial, and administrative tasks, all contributing to the overall marketing strategy.

Key Responsibilities

• Participate in developing the marketing strategy based on market insights and data analytics from various channels.
• Contribute to the creation and development of marketing campaigns and oversee their implementation with internal and external stakeholders.
• Organize and manage campaigns and promotional events across different social media channels, targeting diverse audiences.
• Conduct market research and analysis to assess trends, brand awareness, and competition using tools such as focus groups, callbacks, and surveys.
• Gather and analyze data to identify and define future campaigns and activities for targeted audiences.
• Produce creative written and multimedia content for various digital and online platforms to enhance engagement.
• Write, edit, and proofread creative content for diverse marketing materials, including brochures, website content, and press releases.
• Maintain and regularly update the company website.
• Develop and maintain positive relationships with key external partners, including media outlets, advertising companies, and agencies.
• Monitor the progress of campaigns and events using various metrics and submit reports accordingly.
• Organize events and exhibitions in coordination with internal and external parties.
• Coordinate with the sales team to develop targeted marketing campaigns and activities that align with sales strategies.

Experience Required

Candidates should possess 3-5 years of relevant experience in marketing roles, demonstrating a proven ability to manage and execute marketing initiatives effectively.

Location and Work Type

This is a full-time position based in Riyadh, Riyadh, Saudi Arabia.