Sales Manager Al Futtaim Automotive BYD

About the Role

Al Futtaim Group is seeking a Sales Manager to oversee the full commercial performance of a showroom. This full-time role requires 5-10 years of experience and involves managing unit sales volume, gross margin, F&I penetration, trade-in performance, and overall customer experience. The Sales Manager will lead a multi-layered sales organization, ensuring strong pipeline management and disciplined execution of sales processes.

Role Purpose and Impact

The Sales Manager is responsible for aligning sales strategies with OEM objectives and dealership financial goals. As the executive face of the showroom, this role directly influences revenue growth, profitability, brand perception, and customer satisfaction (NPS/CSV). The position combines strategic planning with operational leadership to ensure consistent target achievement and foster a high-performance sales culture.

Key Duties

• Deliver monthly and annual targets across unit sales, gross margin, F&I penetration, accessories, and trade-in conversions.
• Manage showroom P&L by controlling pricing discipline, discounting strategy, cost structures, and inventory performance.
• Develop and execute sales plans aligned with OEM campaigns, stock availability, market conditions, and competitor activity.
• Monitor pipeline performance, conversion ratios, and sales mix to maximize profitability per unit.
• Ensure optimal inventory management, reducing ageing stock and improving stock turn.

Leadership and Team Development

• Lead, coach, and develop Sales Supervisors, Sales Executives, Sales Coordinators, Handover Specialists, and Guest Relations teams.
• Drive recruitment, onboarding, and ongoing capability development aligned with brand standards and Saudization targets.
• Set individual and team KPIs, conduct performance reviews, and manage underperformance with clear action plans.
• Build a high-performance sales culture focused on accountability, conversion excellence, and customer experience.

Experience Required

Candidates should possess 5 to 10 years of relevant experience in sales management, preferably within a showroom environment, demonstrating a strong track record in commercial performance and team leadership.

Application Process

Interested candidates are encouraged to apply for this full-time Sales Manager position. Salary details will be disclosed during the recruitment process.