Brand Manager National Care Company (NCC)

About National Care Company (NCC)

National Care Company (NCC) is a leading manufacturing firm in Saudi Arabia, specializing in high-quality cleaning solutions for various sectors. With a workforce exceeding 5,000 employees, NCC is committed to excellence, innovation, and sustainability, serving households, industries, and veterinary practices across the nation.

About the Brand Manager Role

NCC is seeking a Brand Manager to join its team in Dammam, Eastern Region. This full-time role is responsible for developing and executing brand strategies that enhance sales, visibility, and perception of products, services, and the overall brand image. The Brand Manager will also drive new product initiatives and improve sales performance, working closely with marketing, sales, supply chain, manufacturing, and R&D departments to ensure strategic alignment and achieve business objectives. The position requires 2-5 years of relevant experience.

Key Responsibilities

• Design and implement comprehensive brand strategies to increase market presence and drive growth.
• Establish brand positioning and messaging that resonates with target audiences.
• Conduct thorough market research to identify trends, customer needs, and the competitive landscape.
• Analyze data to assess brand performance and guide strategic decisions.
• Plan and execute multi-channel marketing campaigns, including digital, social media, print, BTL, and events.
• Monitor campaign effectiveness and adjust strategies as needed for optimal results.
• Plan and execute the new products/innovation pipeline for a three-year outlook.
• Collaborate with product development teams to ensure brand alignment in new products.
• Work with sales teams to develop tools and materials that support brand messaging.
• Create and enforce brand guidelines to ensure consistency across all platforms and communications.
• Oversee the creation of marketing materials and ensure adherence to brand standards.
• Track and report on brand performance metrics, using insights to inform future strategies.
• Gather and analyze consumer feedback to enhance brand perception and customer loyalty.

Qualifications and Experience

• 2-5 years of experience in brand management or a related field.
• Demonstrated ability to develop and execute comprehensive brand strategies.
• Strong analytical skills for market research and performance assessment.
• Experience with multi-channel marketing campaigns.
• Ability to collaborate effectively with cross-functional teams.

Work Environment

This is a full-time position based in Dammam, Eastern Region, Saudi Arabia, within a dynamic manufacturing environment focused on innovation and quality.

Application Process

Candidates who meet the specified qualifications are encouraged to apply.