Social Media Specialist

About Dr. Scent and the Role

Dr. Scent is seeking a Social Media Specialist to join its team in Riyadh, Saudi Arabia. This full-time position is focused on enhancing the company's digital presence and fostering community engagement within the Saudi market.

Role Purpose and Contribution

The Social Media Specialist will be instrumental in building a strong and engaging digital footprint for Dr. Scent. This involves strategic community engagement and effective influencer marketing efforts to connect with the target audience and strengthen brand presence.

Key Responsibilities

• Manage Dr. Scent’s social media channels effectively.
• Engage actively with the community in both Arabic and English.
• Coordinate with influencers and content creators for collaborations.
• Monitor Saudi market trends and competitor activities to inform strategy.
• Support various campaigns, product launches, and brand activations.
• Track social media performance and provide data-driven insights.

Required Qualifications and Experience

• A minimum of 2 to 5 years of experience in social media management or a related field.
• Strong knowledge of the Saudi social media landscape.
• Demonstrated experience with platforms including Instagram, TikTok, Snapchat, and Meta Business Suite.

Essential Skills and Desired Background

• Strong communication, organization, and follow-up skills.
• Experience in FMCG, fragrance, beauty, retail, or lifestyle sectors is considered a significant advantage.

Work Environment and Location

This is a full-time position based in Riyadh, Saudi Arabia. The successful candidate will contribute to a dynamic environment focused on digital engagement and brand growth within the Saudi market.