مدير المحتوى الابداعي📣 Job Ad

About the Role

ASAS for Developing & Operating Industrial Cities is seeking a Creative Content Manager to join its Marketing and Corporate Communications Department in Riyadh, Saudi Arabia. This full-time role is central to preparing and drafting creative and corporate content for the company across both internal and external channels. The manager will be responsible for transforming complex information, projects, and strategic messages into clear, impactful Arabic content that accurately reflects the company's identity and standing. The position primarily focuses on writing and editing for various platforms and initiatives.

Key Responsibilities

• Write and edit corporate and creative content in Arabic for diverse channels, including social media platforms, the company website, campaigns, advertisements, newsletters, and internal communications.
• Develop content ideas, topics, and key messages in alignment with the company's priorities, business sectors, projects, and target audience.
• Prepare content calendars in coordination with the digital marketing team, converting plans and campaigns into texts ready for design and publication.
• Draft texts for projects, achievements, services, partnerships, and events using a credible corporate style that conveys value and impact.
• Create creative briefs, headlines, slogans, advertising copy, and calls to action to support campaign and communication objectives.
• Prepare texts for presentations, executive materials, scenarios, videos, motion graphics, and accompanying materials for events.
• Simplify technical and operational information, transforming it into understandable and engaging content without compromising accuracy or meaning.
• Collaborate with designers, the digital marketing team, events team, and content-owning departments to ensure seamless integration of text and visuals, achieving communication goals.
• Conduct research, gather information, and verify facts, terminology, and figures before content approval and publication.
• Maintain the brand voice guide, key messages, and corporate lexicon, ensuring language consistency across all channels and outputs.
• Develop content in both Arabic and English or coordinate its translation, ensuring the preservation of meaning and corporate style in both versions.
• Review content received from agencies, suppliers, and internal departments, providing necessary editorial feedback to enhance quality.
• Monitor content, platform, and audience trends, and propose new formats, templates, and stories to improve engagement and clarity.
• Organize the content library, approved versions, and references, adhering to the company's established review, approval, and publishing governance processes.

Required Qualifications

• Educational Qualification: Bachelor's degree in Media, Communications, Arabic Language, Marketing, Journalism, Literature, or a related field.
• Experience: A minimum of 8 years of practical experience in writing and editing corporate, marketing, or digital content, preferably within a government entity, a large company, or a communications agency.
• Languages: Full proficiency in Arabic writing and editing, and good proficiency in English, with the ability to review bilingual content.
• Professional Certifications: Courses or certifications in content writing, editing, content marketing, corporate communications, or SEO are preferred.

Skills and Competencies

• Advanced ability to write and edit in Arabic, and to draft clear, impactful corporate and creative content suitable for various channels and audiences.
• Creative thinking, research, and analytical skills, with the ability to extract stories and messages from technical and business information and transform them into valuable content.
• Linguistic accuracy, attention to detail, and strong priority management skills.
• High collaboration skills and the ability to receive feedback and manage work across multiple timelines.

Key Performance Indicators

1. Achieve and deliver at least 90% of approved content within specified timelines, with a compliance rate of at least 95% with the editorial calendar and campaign/project requirements throughout the year.
2. Attain an initial review approval rate of at least 85% for produced content, with no more than 10% of content requiring substantial revisions after review monthly, while maintaining at least 95% adherence to linguistic accuracy, tone, messages, and approved identity.
3. Achieve at least 90% of specified performance targets for each campaign or key material in terms of reach, engagement, readership, or response, with a monthly performance report detailing content results, recommendations, and improvement actions.

Work Environment

This is a full-time position based in Riyadh, Saudi Arabia. The role offers an opportunity to contribute to a dynamic team within a leading organization.