Sales & Operations Manager Arabic Speaking Required

About the Role

Dr Scent SA is undergoing a strategic restructuring and is seeking a Sales & Operations Manager. This full-time position is based in Riyadh, Saudi Arabia. The role requires a proactive leader capable of revitalizing the company's retail footprint and driving growth in a fast-evolving luxury market. The ideal candidate will combine market insight with aggressive operational execution to rebuild team culture, modernize store operations, and achieve consistent, scalable revenue growth.

Key Responsibilities

• Develop and execute annual sales strategies aligned with company targets, driving retail, wholesale, and e-commerce revenue growth.
• Set sales KPIs, targets, and incentive schemes, monitoring performance metrics such as sell-through, ATV, conversion rate, and footfall.
• Identify expansion opportunities, including new stores, kiosks, distributors, and export markets.
• Oversee daily retail operations across all branches, ensuring SOP compliance and operational consistency.
• Optimize store productivity (sales per sqm, staffing ratio) and implement best practices in customer journey and service excellence.
• Conduct regular store audits and performance reviews.
• Ensure optimal stock levels, reduce stock aging, and monitor demand forecasting and replenishment cycles.
• Collaborate with procurement and warehouse teams to minimize shrinkage and stock discrepancies.
• Rebuild and motivate the sales team, fostering a high-performance, competitive, and target-driven mindset.
• Identify performance gaps and provide coaching to Fragrance Advisors and Store Leads in advanced luxury sales techniques.
• Collaborate with the Finance Team to review monthly store sales performance, margins, and operational expenses.
• Control store-level operational costs (OPEX) such as staff scheduling/overtime, store maintenance, and local expenses to maximize retail profitability.
• Provide accurate daily/weekly sales data, forecasts, and field insights to the Finance Team to support budget preparation.
• Coordinate with the Accountant to monitor inventory valuation, shrinkage costs, and ensure all store sales transactions align with financial records.

Required Experience and Attributes

• 5-10 years of relevant experience.
• Demonstrated ability to achieve results through a hands-on approach, with significant time spent in stores and in the field.
• Proven resilience and adaptability to thrive in shifting environments, restructuring phases, or turnaround situations.
• Analytical skills combined with an action-oriented mindset, capable of identifying issues from retail data and implementing solutions promptly.

Key Performance Indicators

• Revenue Growth %
• Like-for-Like Sales
• Gross Margin %
• Sell-through Rate
• Stock Turnover
• Conversion Rate
• Shrinkage %
• EBITDA
• Customer Satisfaction Score (CSAT)