Senior Manager Content📣 Job Ad

About the Senior Manager - Content Role

Publicis Groupe is seeking a Senior Manager - Content to join its team in Riyadh. This full-time position is suitable for candidates with 0-1 years of experience, focusing on leading social media strategy and execution for clients within a Social Media, Digital, and Creative scope. The primary objective of this role is to develop and implement effective social media campaigns that align with client business objectives and drive engagement and growth across various social media platforms.

About Publicis Groupe and Leo Burnett

Leo Burnett, a communications agency, operates on its HumanKind system, which integrates creativity, data, and technology to transform human behavior and drive prosperity for clients. As part of Publicis Communications, a division of Publicis Groupe, Leo Burnett Worldwide is one of the largest agency networks globally, with 85 offices and over 8,000 employees. The agency collaborates with some of the world's most valued brands across various industries.

Key Responsibilities

• Lead the development and implementation of social media strategies and campaigns aligned with client business objectives.
• Manage and monitor all social media channels, tracking performance metrics, and reporting analytics and insights to internal teams and clients.
• Ensure social media content creation aligns with the brand's overall strategy and marketing objectives.
• Utilize social media tools effectively to monitor, track, and analyze metrics related to online engagement, traffic, and brand awareness.
• Apply a strong understanding of numbers and analytics to make data-driven decisions and optimize social media campaigns.
• Possess knowledge of media and promotion strategies to drive effective and data-driven content distribution.
• Collaborate closely with clients and internal team members to ensure content is on-brand and aligned with overall marketing goals.
• Ensure efficient project management of social media campaigns, including timely and accurate performance reporting.
• Develop unique and innovative social media campaign ideas through creative ideation.
• Stay current with the latest trends and best practices in social media marketing, applying them to enhance strategy.

Qualifications and Experience

The ideal candidate will have 0-1 years of experience in a relevant field and demonstrate a comprehensive skill set, including:

• Deep understanding of social media platforms, tools, and best practices.
• Proficiency in using social media tools for monitoring, tracking, and analysis.
• Strong analytical reasoning skills for data-driven decision-making and campaign optimization.
• Knowledge of media and promotion strategies for content distribution.
• Understanding of client business goals and how social media contributes to their achievement.
• Proven ability in creative ideation for engaging social media campaigns.

Leadership and Personal Attributes

This role requires a candidate who embodies strong leadership qualities and personal integrity, including the ability to:

• Take initiative, challenge established viewpoints respectfully, and influence stakeholders through compelling storytelling.
• Handle complex issues, make decisions with incomplete information, and proactively build relationships with key decision-makers.
• Accept responsibility for client problems, manage conflict, and actively work to resolve issues internally and externally.
• Build succession plans, mentor future talent, and provide constructive feedback in a timely manner.
• Demonstrate a collaborative, positive, and inclusive spirit, actively seeking views from others to foster transparency and trust.
• Motivate teams, assess ideas and people without bias, and empower individuals to solve problems.
• Coach and support others by aligning career expectations and providing actionable feedback.
• Persuade others with integrity, understanding their motivations and addressing concerns.
• Continuously improve team working and collaboration, conveying complex messages clearly.
• Adjust performance based on feedback, display openness to ideas, and demonstrate a growth mindset.
• Set high-impact objectives, show agility and flexibility, and constructively challenge the status quo.
• Approach situations with honesty, integrity, transparency, and humbleness, maintaining resilience and a positive outlook.
• Take justified risks, accept accountability, and act ethically in line with regulations and contracts.

Location

This full-time position is based in Riyadh. Qualified candidates are encouraged to apply.