Sr.Brand Manager / Brand Manager Immunology📣 Job Ad

About the Role

Novartis Saudi Arabia is seeking a dedicated Sr. Brand Manager / Brand Manager Immunology to join our team in Riyadh. This full-time role is critical for shaping and driving the success of our brands, encompassing strategy development through to execution, including leading the end-to-end launch of new products.

Role Purpose and Strategic Impact

The Brand Manager will translate regional and global strategies into locally impactful brand plans. This position focuses on improving patient outcomes and driving sustainable growth within the immunology therapeutic area. It is a highly visible role for a strategic and agile marketer who thrives in a fast-paced environment, contributing to innovation, building strong brands, and making a meaningful impact for patients.

Key Responsibilities

• Prepare content for Integrated Brand Teams and Launch Teams.
• Execute, monitor, and analyze agreed tactical plans to ensure the growth of the brand(s).
• Lead the development of promotional activities, adhering to internal Standard Operating Procedures (SOPs) and Code of Conduct guidelines.
• Monitor and control brand budgets, forecasts, and expenses, assessing the marketing mix for cost-effectiveness and results.
• Identify market insights and opportunities through customer interactions.
• Monitor product performance and the external environment using appropriate tools, taking corrective action as required to meet business objectives.
• Collaborate with Marketing and Medical teams to maximize activities, including:
  • Scouting centers, Key Opinion Leaders (KOLs), and Opinion Leaders (OLs) by disease within the assigned territory.
  • Identifying specific patient needs and disease implications for each segment within the assigned territory.

Qualifications and Experience

• Minimum of 2 years of brand management experience within the pharmaceutical industry.
• Demonstrated success in product launches.
• Experience in the Immunology disease area is preferred.
• Local market experience is preferred.

Work Environment

This is a full-time position based in Riyadh, Saudi Arabia. The role operates within a fast-paced environment, requiring a strategic and agile approach to marketing.

Application

Candidates meeting the outlined qualifications are encouraged to apply.