Dir Sales & Marketing📣 إعلان

About the Role

Sheraton Hotels & Resorts is seeking a Director of Sales & Marketing to lead the sales department for properties with over 300 peak rooms and significant local catering revenue. This full-time position, based in Medina, Al-Madinah Al-Munawarah, requires 5-10 years of experience. The role focuses on achieving property sales objectives and revenue goals through strategic sales efforts and building long-term customer relationships.

Key Responsibilities

• Manage the development of strategic account plans for market demand generators.
• Oversee both reactive and proactive sales efforts for the property.
• Determine and develop marketing communication activities in collaboration with Regional Marketing Communications.
• Provide customer intelligence by evaluating market and economic trends to adapt sales strategies.
• Review market position reports, competitive shopping data, and other resources to maintain market awareness.
• Research competitor sales strategies to identify opportunities for increased occupancy, RevPAR, and market share.
• Participate in sales strategy meetings, contributing input for weekly and overall sales strategies.
• Propose innovative marketing ideas and develop deployment strategies to grow market share.
• Evaluate and support participation and account deployment with Area Sales and Group Sales teams.
• Serve as the primary sales contact for the General Manager, property leadership, Group Sales, and Area Sales leaders.
• Act as the main sales contact for customers, serving as their advocate.
• Function as the property's authority on sales processes and sales contracts.
• Liaise with Area Sales, Group Sales, Revenue Management, Event Management, Regional Marketing Communications, and other hotel departments.
• Participate in sales calls to acquire new business and close deals.
• Identify public relations opportunities and coordinate activities to enhance the marketing communication strategy.
• Support the General Manager by coordinating crisis communications.
• Execute and support Marriott's Customer Service Standards and hotel's Brand Standards.
• Manage the operational aspects of booked business, including proposal generation and contract writing.
• Implement a seamless turnover process from sales to operations and back, ensuring a high level of service.
• Monitor and ensure effective resolution of guest issues arising from the sales process.
• Maintain successful performance by increasing revenues, controlling expenses, and delivering a return on investment.
• Implement the brand's service strategy and initiatives in all sales aspects, focusing on building value-based customer relationships.
• Interface with regional marketing communications for promotion pull-through.
• Perform other duties as assigned to meet business needs.

Building Stakeholder Relationships

• Develop strong partnerships with local organizations to increase brand awareness.
• Manage internal key stakeholder relationships.
• Foster community and public relations through participation in tradeshows and client events.
• Execute exemplary customer service to drive satisfaction and loyalty.
• Understand customer needs and recommend appropriate features and services to exceed expectations.
• Gain understanding of the hotel’s target customer and service expectations to offer effective business solutions.

Leadership and Team Development

• Develop sales goals and strategies, ensuring alignment with the brand business strategy.
• Execute sales strategies to meet individual and staff booking goals.
• Coach leaders of revenue-generating departments on effective revenue strategies and goal setting.
• Ensure the Sales team effectively leverages Marriott International (MI) demand engines.
• Monitor compliance with local, state, and federal regulations in partnership with Human Resources, Engineering, and Loss Prevention.
• Partner with Human Resources to attract, develop, and retain talent.
• Establish effective structures, processes, jobs, and performance management systems.
• Set goals and expectations for direct reports, manage performance, and hold staff accountable.
• Forecast talent needs and manage talent acquisition strategy with HR.
• Maintain a list of competitor sales personnel and execute a recruitment plan with HR.
• Support tools and training resources for sales associates on catering solutions.
• Champion leadership development and workforce planning by assessing, selecting, and developing talent.
• Identify, train, and mentor group sales associates, utilizing available training tools.
• Transfer functional knowledge and develop group sales skills of other discipline managers.
• Provide day-to-day leadership to sales associates to achieve property sales objectives.
• Evaluate participation in various sales channels and develop strong working relationships to market the property.
• Manage the marketing budget for property-specific campaigns, promotions, and collateral.

Qualifications and Experience

The ideal candidate will possess 5-10 years of experience in sales and marketing, preferably within the hospitality industry. A proven track record of achieving sales objectives and managing a sales team is essential. Experience in leading sales for properties with significant room bookings and catering revenue is required.

Work Environment

This is a full-time position located in Medina, Al-Madinah Al-Munawarah. The role involves leading the property's sales department and requires collaboration with various internal and external stakeholders.