Regional Key Account Manager

About the Role

NADEC Foods is seeking a Regional Key Account Manager to join their team in Dammam, Eastern Region. This full-time role focuses on planning, developing, and managing key account sales to increase revenue, profitability, and market share while controlling wastage to achieve sales objectives and goals. The position requires 5-10 years of relevant experience.

Key Responsibilities

• Execute the annual business plan and targets, aligning with the strategic agenda of Sales & Distribution / Sales Operations.
• Develop and monitor sales plans and budgets for key account clients to achieve or exceed annual sales objectives, improve shelf share, and enhance product visibility.
• Serve as the primary contact for existing and new customers to generate and grow sales in key accounts through negotiation and positive client relations.
• Conduct regular market visits to assess route coverage, competitor activity, and identify new sales opportunities for VIP and key account clients.
• Submit suggestions to senior management for developing sales performance within key accounts.
• Assess key account performance, track sales against budget, and follow up to achieve sales targets.
• Conduct monthly/quarterly business reviews for assigned key accounts/regions to identify opportunities and implement corrective actions.
• Prepare volume forecasts and plans to ensure adequate inventory stock and meet sales delivery schedules.
• Collaborate with internal departments to manage account-related activities and ensure customer satisfaction.
• Build and implement weighted distribution and in-store visibility plans, ensuring timely and effective execution.
• Ensure implementation and tracking of Long-Term Agreements (LTAs) with customers, managing renewals and customer P&L in line with company goals.
• Achieve annual targets for sales, promotions, and insertions.
• Develop and implement monthly/quarterly promotion calendars based on category objectives and customer profiles.
• Conduct monthly meetings with finance to achieve trade spend targets aligned with channel objectives.
• Drive Customer Business Development through category best practices, insights, and strategic initiatives.
• Optimize cost to serve, manage account visibility investments, and execute activation programs.
• Develop customer engagements to meet performance standards.

Strategic Contribution and Budgeting

This role involves executing the annual business plan and targets in alignment with the Sales & Distribution / Sales Operations strategy. The manager will translate strategy into operational business plans and lead their execution to achieve functional objectives. Additionally, the role participates in preparing the functional budget and assessing financial performance to identify areas for improvement and capitalize on opportunities.

Policies, Systems, and Compliance

The Regional Key Account Manager will manage the development and implementation of relevant policies, systems, processes, and procedures, identifying potential areas for improvement to ensure efficient operations. The role also ensures employees understand and adhere to NADEC’s compliance policies and legal obligations, acting with integrity, reporting violations, participating in training, and supporting audits or investigations.

Change Management

The manager will contribute to identifying opportunities for continuous improvement of systems, processes, and practices, considering best practices. This includes ensuring that all departmental reports and statements are completed timely and comply with local and international governance principles and organizational policies and standards.

Work Environment

The Regional Key Account Manager will be based in NADEC Offices and will travel to other NADEC locations as required by business needs.